Olena Romanova (@grumpyolena) header
Olena Romanova (@grumpyolena) profile picture

marketing news and grumpy opinions

Czech Republic
Joined August 2017
Photo by Olena Romanova (@grumpyolena)Photo by Olena Romanova (@grumpyolena)Photo by Olena Romanova (@grumpyolena)Photo by Olena Romanova (@grumpyolena)Photo by Olena Romanova (@grumpyolena)Photo by Olena Romanova (@grumpyolena)Photo by Olena Romanova (@grumpyolena)Photo by Olena Romanova (@grumpyolena)Photo by Olena Romanova (@grumpyolena)
Asking "How are you?" in Central and Eastern Europe. 👋 How am I? 👁️👄👁️ Well, now you're going to listen to my thoughts and troubles. It was only a polite "hello, how are you"? Well, it's your mistake. You're the new outlet. Therapy? In this economy an…lnkd.in/ehBMJRMw
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Shout out to Marija Kadovic organizing cool retail marketing meetups by ROI Hunter whether 1,000 or 10,000 km away 🌏 👏 𝐇𝐮𝐧𝐭𝐞𝐫 𝐆𝐚𝐭𝐡𝐞𝐫𝐢𝐧𝐠 𝐋𝐨𝐧𝐝𝐨𝐧, 𝐌𝐚𝐧𝐜𝐡𝐞𝐬𝐭𝐞𝐫 𝐚𝐧𝐝 𝐒𝐚𝐨 𝐏𝐚𝐮𝐥𝐨 - teams, thank you for your support! See…lnkd.in/evx4Vzk5
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🧠🤯 Life Style Sports created a product set for trending products based on Google Ads Shopping impressions from the previous seven days to push those trends more on Meta ads. Want to know how to segment your e-commerce campaigns? Check the ebook in the…lnkd.in/d9ENm3dH
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The median "age" of a CMO is a little over 2 years. How can you prioritize under pressure? Top 3 focus areas from Karel Schindler ⬇️ lnkd.in/eTkin2Dw
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The clarity I dreamed of when working on performance campaigns for e-commerce clients 💗 To find out how to refocus your product promotion too, check "Why E-commerce Retailers Need Product Performance Data" in the first comment. ⤵️⤵️⤵️ #ecommercemarketi…lnkd.in/eiRuUr9i
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TL;DR 🔔 Meta has 3 months to adjust apps for a clear opt-in targeting of personalized advertising (GDPR) since specifying this in T&C is not enough. The judgment puts 5 to 7 percent of Meta’s overall advertising revenue at risk. noyb.eu/en/breaking-meta-pro…
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How I see my team randomly replying an email from PTO because I didn’t YET bully them enough into the importance of uninterrupted time off 👻
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"Email newsletters are the next BIG thing" - @ryandeiss @MorningBrew is definitely playing the game right, yet they could still increase their retention with a few experiments... Check out the step by step breakdown of MB's newsletter 👉 growth.design/case-studies/m…
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#sharingiscaring #browserextension Saving my RAM while working on multiple things in browser 🫶 one-tab.com/
00:28 - sales rep calling for CA, USA 08:00 - first work meeting where can i file for human rights violation? #whitepeopleproblems #grumpyolena
The future is in automation. The automation in question be like
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If you're comfortable working obnoxious working hours, but don't want to bring it into the culture and create fomo, use a scheduler for slack and emails 🧘‍♂️
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Too scared to ask questions about the inevitable #PerformanceMax? 🙈 Check out this LoveData's video that shows campaign's real data ⤵️⤵️ youtu.be/Gwq95xRoIvg #googleads #ppc #ppcchat
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I mean... you can though.. if you're not a 🦄 #performanceadvertising #ppc #ecommerceadvertising #ppcchat 🧠 by Sam Kellett
👀 The percentage of the population who shop online is over 90 in all the Nordic countries. via buff.ly/3tTwjq1 #ecommerce