Apple highlighted Hyper-Casual Games as one of the major trends of 2017 - It's really awesome that the term I coined in my pocketgamer series "The ascendance of Hyper-Casual" became the label for the whole category. lnkd.in/eQ5CtS8 - Hyper-Casual…lnkd.in/ex7jNFK
Great deconstruction of Hyper-Casual success Merge Town! by @adamwtelfer lnkd.in/dEVMWAe
The ascendance of hyper-casual games part III: The opportunity lnkd.in/dqRvfyt
It all ads up: Why devs should be rewarding players that watch promotions lnkd.in/drm8gaa
The indie game developers guide to user acquisition lnkd.in/evpfdhe
AppLovin dominates Gaming globally: 2nd on iOS, 3rd on Android, AppsFlyer Performance Index lnkd.in/ei8-JS6
Congrats to @ragnarkruse, Petra Vorsteher and the rest of the Smaato team hubs.ly/H03fN0B0
We build minimum awesome products, every pixel counts #MAP @jlaes @futureplaygames @CasualConnect @AppLovin – at Amsterdam, The Netherlands
China is our 2nd biggest market and sometimes makes even more money than the US on a daily basis @jlaes @casualconnect @teamapplovin – at Amsterdam, The Netherlands
80% of our players watch videos daily @jlaes @futureplaygames @casualconnect #teamapplovin – at Amsterdam, The Netherlands
Panel on Monetization moderated by my bro Thomas @wooga @futureplaygames @HuuugeGames @casualconnect @teamapplovin – at Amsterdam, The Netherlands
Interesting research on advertising spend and UA team size,.. by Eric Seufert lnkd.in/eSME76C
2015: The Mobile Growth Stack Revised lnkd.in/dP4pEQx
Virtual Reality Technology Could Change The Way We Experience Marketing lnkd.in/eKDEbqR
Why ad tech gets no respect (and why it deserves some) lnkd.in/eVN_zqd



