Heather Hurst

Words matter when you're communicating with customers. Just one word can be the difference between being heard and being ignored. Today Persado announced first-of-its-kind language personalization capabilities and a new form of first party data. ow.ly/O2LW50HWLfL

"Digital Relationships" with customers have become more important than ever, and healthcare can learn a lot from other industries. #JamieGloyne from Persado shared key strategies for this opportunity at @HCStrategists #HMPS21. Learn more at Persado.com. #AI

One more day until @CommerceNext starts! Learn more at Kiosk 43 about how Persado unlocks amazing #growth for our clients, like one retailer that increased order rate by 112%. ow.ly/Q4QL50GhabG #CNIRL #AI #ArtificialIntelligence

You can impact every point in the customer journey with AI content generation and decisioning with Persado.

What would you guess is the top emotion that drives the most effective message performance in email over the past 12 months?

Marketing is changing forever, with AI leading the way. Hear a #TBT interview with #AssafBaciu, our co-founder, about how AI is changing marketing messages. cnb.cx/3mdC3qJ #AI #ArtificialIntelligence #WordsMatter

As the retail landscape evolves, retailers need to be ready for whatever comes their way. Learn more about how to provide an integrated digital and in-person experience and key communication principles derived from #AI-powered language analysis. bit.ly/3CI1pCO

Year after year, you've made a goal of building #personalization into your marketing plans, but haven't known where to start. Join this webinar with Persado & Amperity on August 18 to learn how to align to the key fundamentals of personalization at scale. amperity.com/resources/unloc…

Marketers are scrambling with the #DeathofCookies. There’s a new way to move beyond cookies: using personalized language to activate first-party data and drive customer engagement. Learn more... ow.ly/ogcl50FyWtw #personalization#AI#marketing

A Persado experiment accomplished months’ worth of testing, revealing insights that make a real difference in converting more monthly donors for charity:water. The campaign increased customer engagement by 147%. #WordsMatter #AI #ArtificialIntelligence ow.ly/h81L50FvmPU

Even the slightest tweaks to language can yield wildly different returns. Make every word to your customers count. ow.ly/GfCU50Fa3aT #WordsMatter #AI

Words matter. How are you speaking to your customers through both online and in-person channels? Learn how #AI can make your messages more effective. #WordsMatter #webinar info.persado.com/retail-reop…

Congrats to @baincapVC on its newest fund, $1.3B to back a new generation of innovative startups at seed and Series A. Proud to be part of the #backedbyBCV family! medium.com/ideas-from-bain-c….

Persado was awarded an HM in the Best World Changing Idea category in Fast Company’s 2021 World Changing Ideas Awards. We trained our #AI to understand the evolving COVID-19 pandemic and how brands needed to evolve their messaging. #FCWorldChangingIdeas ow.ly/G1hj50EEr22