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Building a landscaping brand. Design-led approach to the trades & home services focused on organic lead generation + systems.

Sydney, New South Wales
Joined December 2022
Photo by HARRY MAC 🪐 (@hmaccaaa)Photo by HARRY MAC 🪐 (@hmaccaaa)Photo by HARRY MAC 🪐 (@hmaccaaa)Photo by HARRY MAC 🪐 (@hmaccaaa)Photo by HARRY MAC 🪐 (@hmaccaaa)Photo by HARRY MAC 🪐 (@hmaccaaa)Photo by HARRY MAC 🪐 (@hmaccaaa)Photo by HARRY MAC 🪐 (@hmaccaaa)Photo by HARRY MAC 🪐 (@hmaccaaa)Photo by HARRY MAC 🪐 (@hmaccaaa)
If you’re thinking about starting a home service business — do it. Stop fucking around, set the google my business up and get things going. You won’t regret it in 6 months time. You will regret being in the same situation thinking “shoulda set it up” in 6 months time.
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4 ORGANIC leads (1 x £55,000/ $70,000) in 3 days solely through the website for my landscaping business—7 reasons why: 🟢 Modern branding 🟢 Design-led website 🟢 Most Google reviews (58) 🟢 High quality imagery + video 🟢 Focused on customers desires 🟢 Optimised Google My Business 🟢 Pushing local SEO with quality content → Get these 7 right. ↳ You’ll simply dominate locally. Total combined lead value = £79,500/$100,185 Total closed so far = £16,500/ $20,800 2 won 1 lost (yes the largest) 😩 1 pending 0 paid ads required.
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Wrote this article with bywordai within 10 mins and posted it on Medium. Ranking 5th organically for the keyword “best landscapers in ‘town’. Ranked pretty much immediately. Curious what Local SEO pros think of this strategy? Ai articles on Web 2.0s around biggest questions for people’s local services. – at Sydney, New South Wales
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Form partnerships. Build greatness together. Some extremely valuable points from the man @ImSehej about last night’s spaces. Nail these and there’s no doubt you’ll win. – at Chiang Mai, Thailand
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Take back control.
Take back control. Like for more ... #Arthur🛡️
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Build it remotely. Go live where da fuq you want. Make sure it’s a place with nice sunsets.
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Part of our email automation we’ll be launching on Go High Level. After job complete, we’ll ofc be asking for a google review and then incentivising people to ‘refer a friend’ in return for gardening vouchers. Could be a sure way for solid leads.
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Gym > Massage > Work > Beach. A simple but strong Saturday. – at Amphoe Ko Pha-ngan, Surat Thani Province
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Met a guy in Koh Phangan last night that hunts down illegal movie streamers for Hollywood. Random af but was interesting when he was telling about it. Got an investigation team working tirelessly to put these guys behind bars. Madness.
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Website. Google Reviews. Answering the phone. The home service holy trinity 🔮
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Professional photo and video shoot booked in. Our content will now be going the next level. The best part? No one in town is doing anything like it. Action shots, drones, reels. They ain’t ready 🚀
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If you’re a home service business owner; Look at leveraging automation and systems where you can. •Follow ups •Email & SMS •VA’s •SOP’s •CRM •Newsletters •Social media •Reputation Management This will be key in your work output. Don’t get sucked into the nitty gritty where you don’t have to. Be the entrepreneur — be the vision.
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Buy that first set of second hand tools. Go do your first job. Do it badly. But try hard. Start learning. Take action. Fail a bit. Fail a bit more. Then start winning.
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You will nail life if you simply just FOCUS on these 6 areas; • Finances • Spiritual • Physical • Mental • Network • Google reviews Especially the last one.
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We accidentally overcharged our first ever client. Got a call on Google My Business literally after 2 weeks of setting it up. “Can you take a bramble bush out?” We rocked up, clueless. Spoke to the client — they liked our charm. Went back home, started writing quote up. Business partner and I — “what tools do we even use for this shit”. Who knows but we just gave them a figure — $800 USD. We bring another bloke on as it’s a big af bramble bush. Chainsaw (didn’t even use), loppers, shears in hand. Thought we were going to be there all day, if not a day and a half. We weren’t. Had it out in 2 hours. Ended up doing some extra bits around the garden as we felt bad. But how did they feel? They absolutely loved us, couldn’t get enough. Also thought the price was more than fair. Lesson here… It’s not just about getting the job done. A big part of it is building rapport and a relationship with the client. You can be average at your craft — just make sure to work hard. But if your personable, have a laugh and a joke with the client and make them feel good. They’ll love your service just as much as the company that is far more skilled than you. It’s honestly 75% of it. Don’t overthink it. Get it done.
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Building the SOP’s out.
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How to set up a home service biz in 7 days; 1. Pick a niche (landscaping, cleaning, pressure washing) 2. Choose an area that’s not hyper competitive 3. Create a nice logo on @figma 4. Setup Google My Business 5. Make website on @webflow (use a decent construction/ home service theme) 6. Setup social media (fb, Instagram, next door) 7. Post on socials & personal socials (+ in every fb group you can) 8. Order a f*ck load of flyers (fastrack delivery) 9. Hand out f*ck loads of flyers 10. Tell all friends and fam 11. Tell your nan 12. Tell your dog cus why the f*ck not 13. Start doing jobs or find a subcontractor to do the work Then just start getting reviews. That’s it. Stop being a puss. And launch it!
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I was stuck, lost and didn’t know what the f*ck to do… Thought about a home service business for a while. No skills, no knowledge. One day I though f*ck it. Let’s setup the google my business. Let’s launch the gardening (now landscaping) biz. And now we’re hitting 6 figure years. The lesson? Just start it — stop wasting time. Only good things will come of it. Trust yourself.
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Don’t be the guy that didn’t start. Be the guy that didn’t stop.
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I took a gamble on myself. I moved to Thailand. All in. Has it paid off? Immensely. Take the gamble. You’ll be forced to grow. No turning back. You’ll be forced to win.
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