Thanks for joining Ipsos at the 2026 ANA Masters of Marketing Conference FQ Lounge, for conversations on AI, advertising effectiveness, and how brands can drive growth and remain relevant in a rapidly evolving marketplace. ipsos.com/en-us/fq-lounge-an…
Join us at EPIC2026 for our AI-driven moderation case study as we discuss the tradeoffs & practical lessons, including what the AI handled well and how we adapted the approach for culturally and linguistically diverse participants.
ipsos.com/en-us/epic2026
Join us on November 5 to hear new research from Ipsos on how affluent consumers are redefining value, luxury, and premium experiences. Explore the trends shaping spending decisions today and the opportunities they will create for brands tomorrow. ipsos.com/en-us/what-drives-…
The most valuable role for retailers this Christmas may be reducing the social & emotional risk of choosing badly. Download our full report to discover how gifting searches can help retailers create more relevant and effective customer journeys.
ipsos.com/en-us/christmas-gi…
"Today we are reconsidering how we split our resources (our offerings) to those consumers who both want those premium experiences because we're a branded company, as well as those who are very conscious of every dollar". - Sean Burress, Kimberly-Clark
ipsos-insight-llc.foleon.com…
The LSEG/Ipsos Primary Consumer Sentiment Index for October 2026 is at 45.2, its lowest reading since October 2011. Further, the Index is down 5.3 points from last month, the second-largest month-over-month decline on record, behind only April 2020.
ipsos.com/en-us/october-2026…
Economic indicators are flashing red yet “the economy” still seems to be humming along, powered (almost entirely) by AI data center investment. We’ve seen again and again, that what people care about in the economy is what impacts them most directly.
ipsos.com/en-us/close-econom…
Shopping is changing as AI shapes how people discover, evaluate and buy products. Yet the underlying questions for brands and retailers have as much (or more) to do with human behavior. Join us to hear what’s next for consumers, brands and retailers. ipsos.com/en-us/what-future-…
Workers are just as likely to expect negative outcomes as positive ones if AI makes them more productive. Check out recent highlights from the Ipsos Consumer Tracker exploring attitudes towards AI 👇
ipsos.com/en-us/workers-expe…
ipsos.com/en-us/more-america…
ipsos.com/en-us/we-want-huma…
Missed our live briefing? Throughout 2026, Ipsos will host regular updates to help you understand how Americans are feeling in the period leading up to the midterm elections, and their attitudes toward the key issues of the day. Revisit our latest update!
ipsos.com/en-us/webinar-know…
Join us as we explore critical topics including AI and academic integrity, strategies for teaching students to use AI effectively, and emerging faculty perspectives on responsible AI adoption in the classroom. Register today!
ipsos.com/en-us/webinar-ai-h…
This research underscores the essential need for dialogue and understanding about First Amendment rights — from the classroom, to the workforce, to online spaces.
ipsos.com/en-us/future-first…
ipsos.com/en-us/future-first…
While 52% of Americans support the execution of Fort Hood shooter Nidal Hasan, four in five (80%) say the execution should not be livestreamed online for the American public to watch, according to a new ABC News/Washington Post/Ipsos poll.
ipsos.com/en-us/ABC-News-Was…
Discover perceptions of the quality of healthcare systems, the biggest issues and the biggest public health problems. And how wellness is increasingly shaping attitudes towards health, expertise, trust and personal responsibility.
ipsos.com/en-us/ipsos-health…
ipsos.com/en-us/rethinking-w…
Americans think the federal government should be willing to spend more tax dollars to lower healthcare costs for Americans, as 69% express concerns about rising healthcare costs. This poll also explores views towards the role of AI in healthcare. Read more
ipsos.com/en-us/axios-ipsos-…
Ipsos is excited to be presenting at this year’s Reuters Pharma Customer Engagement conference, featuring candid case studies and dynamic panels to provide clarity on what’s driving success across the customer engagement landscape. See you there!
ipsos.com/en-us/pharma-custo…
64% of consumers say private label quality is equal to or better than national brands. 85% would buy a private label if their preferred brand isn't available. Discover tips for how to earn preference when private labels are already in the consideration set
ipsos.com/en-us/private-labe…
Ipsos Creative Excellence was honored to play a role in these award-winning campaigns, which were acknowledged during last night’s Advertising Research Foundation (ARF) Ogilvy Awards. Congratulations to all the winners!
ipsos.com/en-us/ipsos-and-it…
To move beyond guesswork, our Creative Fuel experts Alice Martin and Lisa Sobilo tested real-world advertising insights alongside the campaigns they inspired. The results might surprise you.
ipsos.com/en-us/beyond-opini…
Listen in as we explore the surprising resilience of Americans’ personal optimism at a time of declining confidence in institutions and the world at large, and detail the opportunities for brands and policymakers.
ipsos.com/en-us/webinar-ipso…















