Founder, Syft. Inbound maxxing. All puns intended.

Joined March 2007
How often are folks sharing Claude artifacts instead of Google Docs/slides with you now? I am seeing a shift towards artifacts and I think this is an important barometer of how acceptable AI-generated work is?
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Theory Ventures asked founders what they wanted from AI in GTM. 41% said they were aiming to improve rep productivity. But the real question is: when every rep can do more, does the team win more business? Or does every buyer just receive more outreach?
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Imran retweeted
A campaign can generate fewer leads, but higher quality conversations. Your reporting should make that easy to see.
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Work rn - everyone is pretending to have 1:1 sex when in fact they are in a threesome with Claude.
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Given today's security incidents, we want to disclose to our customers and prospects that we have been PHP-free from the very beginning at @syftdata.
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A campaign can generate fewer leads, but higher quality conversations. Your reporting should make that easy to see.
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Imran retweeted
If your measurement starts at the demo request, most of the sale has already happened.
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AEO is like the "string theory" of marketing - doesn't predict shit but gets all the funding. SEO is the "standard model" - well understood but doesn't get the love :)
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If your measurement starts at the demo request, most of the sale has already happened.
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Syft Data's AI uncovers high‑intent ICP buyers from site visits and LinkedIn engagements and automatically triggers email, LinkedIn, and ad campaigns, so your growth team never misses a revenue opportunity. syftdata.com/
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Imran retweeted
Performance marketer in a zero-click world.
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Imran retweeted
Marketing pays to bring them in. Sales pays to find them again. Somewhere in between, we called them “traffic.”
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A prediction: by the end of next year, a meaningful number of meetings will be driven by an AI co-worker/assistant with humans providing inputs as needed. And it will be an upgrade over the shadow meatproxy world we are in rn.
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Performance marketer in a zero-click world.
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Syft Data's AI uncovers high‑intent ICP buyers from site visits and LinkedIn engagements and automatically triggers email, LinkedIn, and ad campaigns, so your growth team never misses a revenue opportunity. syftdata.com/
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Marketing pays to bring them in. Sales pays to find them again. Somewhere in between, we called them “traffic.”
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Syft Data's AI uncovers high‑intent ICP buyers from site visits and LinkedIn engagements and automatically triggers email, LinkedIn, and ad campaigns, so your growth team never misses a revenue opportunity. syftdata.com/
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"Building is the easy part" is the worst conventional wisdom flying around. Building good quality software remains as difficult as ever... we just have moved the bottlenecks elsewhere in the SDLC.
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In most cases, software factory is just feature factory. All of the positive vibes, none of the stigma.
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