Founding Partner @MCSaatchiLIFE. NED @hnplaces. Former Global Head of Sustainable & Healthy Living, IKEA Group. Mother.
Lewes, England
Joined March 2009
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Happy International Women’s Day! Celebrating all the world’s wonderful women plus women-to-be & featuring my darling Malibob gamely sporting her last-minute World Book Day Alice look #multitask
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Happy happy birthday to the dearest darling Malibob. Light of my life. 10 TODAY!!! That’s been quite a decade! Here’s to the next chapter of adventures…
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Good for you. I do this all the time (much to my asthmatic 9 yr old daughter’s deep embarrassment). Mostly people are apologetic about being so thoughtless when I talk about kids’ health & switch off. Mostly… Mentioning climate is a non-starter 🙄
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What do we need? #sustainable places! When do we need them? Now! Our @hnplaces #Phoenix project - a proposal for the UK’s most #sustainable neighbourhood in #Lewes, #Sussex - goes to #planning committee today #regeneration linkedin.com/posts/joanna-ya…
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Today I was back to school (as teacher this time!) running a session on #sustainable #marketing @CambridgeJBS. Fascinating talking to participants from brands & industries all over the world sharing challenges & ideas, & hopefully sparking some new innovations…
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Joanna Yarrow retweeted
Science is very clear. It’s not net zero in 2050 that must be the headline goal, but cutting emissions before then, including 50% cut by 2030. Delaying action deepens peril for our children & grandchildren. Think Libya, Greece, mass migration & all the rest, & on a massive scale.
Rishi Sunak is poised to water down some of the government’s biggest net zero commitments, including plans to phase out the installation of new gas boilers and delaying a ban on the sale of new diesel and petrol cars
thetimes.co.uk/article/rishi…
“The government remains completely committed to its net zero commitments” & commits to doing absolutely nothing that gives us any hope of addressing the #climate crisis, creating #green jobs, protecting our health, wellbeing & resilience. Wow, theguardian.com/environment/…
After fleeing to uk covid lockdown >3 years ago it was such a joy to revisit our adopted Swedish hometown of Malmö - full of special places, people & memories #civilisationtopup
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Enjoying Copenhagen’s many miles of streets designed for walking, cycling & wheeling, the UK’s current vitriol against low traffic neighbourhoods feels happily distant. And batshit crazy! #qualityoflife #climateaction #activetravel
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By total coincidence yesterday we managed to join the opening ceremony of @IKEA’s newest store during our visit to #Copenhagen. Wonderful to see some of the concepts I worked on in the early stages (roof gardens etc) brought to life at last!
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Railside #energy action: while the UK bickers about whether or not to bother with the 21st century Germany & Denmark get on with #green power (pics taken from the train) #climateaction #whatsnottolike
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Rail trip day 2: platform action in Cologne and Hamburg (stocking up with Fritz Cola for pizazz)
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First leg of our rail trip to Sweden: stopover in Cologne (with suitable scale beers for the Husbinator)
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Lights, rails, action! After an early start we’re up to speed working the European tracks: en route to Sweden, first stop Cologne…
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