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I quit the company I sold in March 2020 (pandemic month) and went FT in Slingshot.
Year 1 - Made almost nothing.
Year 4 - Got down to $600 in biz account.
Year 7 - We're profitable. Working with Adobe, Google, and TONS of startups helping them create/manage swag.
Do not quit. β at Acworth, GA
Having someone who cares about your brand translates to merch and the space, INSIDE your company matters more than anything. I see so many incredible brands that are just slapped on a shirt and call it done. Bring back ethos
I donβt think people give @eliano enough credit for what he does, people think he is βthe merch guyβ in a company full of engineers.
The quality of his work, the engineering of these events are meticulous and the response from customers, potential customers at all levels is something hard to grasp from the outside.
We hosted VIPs from some of the largest companies around who loved the spaces, the clothing and the conversations it facilitated. It is in the service of the mission.
We had 20+ positive articles in the Korean press, took over Instagram with footage from the event and created a space to engage with customers face to face.
Everyone from the outside sees hoodies and swag, what I saw was an event engineered to facilitate customer engagement and positive sentiment across the entire APAC region.
This saved our business. In 2021 we got down to $600 in the bank. We raised prices to where we were the premium option in the market (because we believed we are - and still do) and it's been non-stop growth since then.
They wonβt forgive you for booth swag that showed up after the event. Logistics is such a hard game compared to software
β
Your champion will forgive you for:
- A rough implementation that took 30 days longer than promised
- One missed renewal call when they were out on vacation
- A price increase they saw coming 90 days out
- A product gap you were honest about in the sales cycle
β Your champion will NOT forgive you for:
I created a Grok Bok I named Reversi.
I get spammed tons with people trying to sell to slingshot.
It politely declines and then reverse sells them on Slingshot.
If they persist on their own product after the reverse, it blocks them.
New Slingshot principles department poster up at the office! Teaches quality assurance issues to look out for.
These cold email βi noticed you do generic thing, generic thing, generic thing; now buy from meβ emails doooooo not work
this crewneck for ghost was a dream. Felt appliquΓ© with true to line stitching!
thanks to Matt and the team for trusting us!
In 2019, we had a customer doing about $1,200/year with us. At some point we stopped working together.
Seven years later, they came back. Now theyβre a $100k/year customer.
Giving every company incredible service, even when theyβre small, is killer ROI.

























