Director of Social Media @FIU. Digital Marketing & Comms. Strategist/Analyst. Lean Six Sigma 🟩 Belt. Bilingue. 🇵🇷🏳️‍🌈 MS @FIUBusiness | BA @EDP_Denver

Miami, Florida
Joined May 2011
Joel Villarini Falbe, MS | Professional Account retweeted
My latest guest blog for @SproutSocial is up! “3 analog skills every social media manager needs…” It’s also a peek at what’s in my upcoming book, “Organic Social Media,” which is available for preorder. The link and a discount code are in this thread 👇 sproutsocial.com/insights/an…
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Ready for AMA Higher Ed! Hello #ChiTown – at Chicago, IL
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.@JaimeHuntIMC - Binged on your podcast for almost 10 hours on my way to Jacksonville and back. SO. MANY. THOUGHTS... So many Aha! moments and others of looking for the nearest cliff, (insert Pocahontas gif) but I'm in FL so good luck with that. Looking fwd to seeing you at AMA.
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Joel Villarini Falbe, MS | Professional Account retweeted
First step in creating your social media strategy? Define your goals ✅ In module 3 of the Student Social Media Academy, @jvfdigital walks students through the AIDA funnel — Awareness, Interest, Desire, Action.
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Joel Villarini Falbe, MS | Professional Account retweeted
I am incredibly proud of our recent graduates from the Student Social Media Academy, and am excited to share some feedback from one of our very first Academy grads! 🤩
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Happy to share that I'll be attending the @AMAHigherEdSIG Conference in Chicago. @AMA_Marketing - Looking forward to connecting and learning with other #HigherEd professionals! #HESM
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Is F.O.M.O. a content strategy?
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I just realized most college students now did not live through #September11. 🥺
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Joel Villarini Falbe, MS | Professional Account retweeted
I'm gonna brag on this Student Social Media Academy coaching team because they have been so amazing to collaborate with all summer while we built this program. I'm inspired by their experience strategizing social media and enthusiasm supporting college students.
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Joel Villarini Falbe, MS | Professional Account retweeted
-@TweetsbyCYM - Exec Dir, New Media Strategy | @WUSTL -@jvfdigital, Dir of Social Media @FIU
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Joel Villarini Falbe, MS | Professional Account retweeted
I'm so excited - and I just can't hide it 💃🏻 It's the first day of school in the Student Social Media Academy! And while it may be day one, this program is now officially open year-round for your students to learn and grow in social media strategy skills.
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Is being extroverted or naturally sociable a quality you look for when hiring for #socialmedia positions?
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Joel Villarini Falbe, MS | Professional Account retweeted
When done well, social listening feels like a super power.
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Thanks for having me, and allowing me to help shape the next gen of student #socialmedia assistants/interns ✨ #HESM #HigherEducation – at Fountainebleau, FL
Welcoming Student Social Media Academy coach, Joel! @jvfdigital is the Social Media Director @FIU where he works to develop content strategies, social listening, training, media buying, and analytics while supporting colleges and units.
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Joel Villarini Falbe, MS | Professional Account retweeted
See our Campus webinar on “Artificial intelligence and academic integrity”: academics from Campus+ partner institutions discuss the impact that generative AI such as ChatGPT is having, and will have, on academic integrity. #THECampus bit.ly/44YPbUo
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Joel Villarini Falbe, MS | Professional Account retweeted
Meet the coaches! -@morgncam Social Media Manager @PurdueBusiness -@KatiHartwig Digital Media Specialist @columbusairport -@RachelRodemann Director of Communications @UAFS -@TweetsbyCYM, Executive Director, New Media Strategy @WUSTL -@jvfdigital Director of Social Media @FIU
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Joel Villarini Falbe, MS | Professional Account retweeted
One of the most frustrating parts of being a social media manager is that no matter how long you've worked in the industry or how many accounts you've successfully managed--there's a thousand people who've never run a brand account who all think they can do a better job than you
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I've been working on this side project for a bit now, and I'm so glad it's seeing the light of day! This game-changer will give students equivalent years of learning in a few hours. It's very empowering and built by highly experienced professionals who've been there! #HESM
🌟 Drumroll, please! 🌟 Today, I am beyond excited to introduce the FIRST-EVER training program designed to empower college students as your campus social media strategists!
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Here's a little rant from us social media folks - When sharing handles please specify the platform. It's always "Here's the handle for social! @ blablabla - "Social" is not platform. End of rant. Thanks!
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