@kcdma

The Kansas City chapter of the Direct Marketing Association. Follow along with our hashtag #KCDMA.

 Kansas City
kcdma.org
Joined November 2009
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483Media
Don't have lunch plans for today? Join me for @kcdma's webinar from 12-1 p.m. where I'll be talking about how to engage different generations online. It's only $10 for members and $15 for non-members. Sign up here: kcdma.org/event/flower-child…
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Great Luncheon and talk by @iamchistinekc @CommerceBank @kcdma #kcdma
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Live: Learning how to unleash the power of media #analytics from @iamChristineKC at @CommerceBank via @kcdma #data
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"Surround yourself with people who talk about visionary ideas, not other people." - Ashley Mahoney of Ashley@hellobigidea at @kcdma #KCDMA #kcdmatalks
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Content + SEO + PPC = Discoverability Discoverability + Social Media + Paid Media + PR = Channels for Connection = opportunity for integration (in reality) @HeatherPhysioc #KCDMAtalks #KCDMA
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Truth: “No process is precious”, but honestly very hard to change, especially if you created the process. #KCDMAtalks @HeatherPhysioc – at Kansas City, MO
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"Yeah, sure we're integrated! I sit rightnextto my counterpart in that team!" 😑 @HeatherPhysioc is getting real, breaking down silos and "excessive specialization" that means interdisciplinary projects die undue deaths! #kcdmatalks
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Love that: The presence of a coupon increases response rate of Direct Mail (even if you don't need the coupon to get the deal) :) We humans are so well trained! #KCDMAtalks @kcdma
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"The single biggest problem in communication is the illusion that it has taken place." via Karen Loggia of @TensionCorp at @kcdma #KCDMA #KCDMAtalks It took everything I had not to yell, "YES! AMEN! PREACH IT!" just now.
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Best way to address the pains of the privacy-vs-personalization paradox? Asking customers instead of inferring: Collect your data directly from your customer or prospect. @DOUGweinbrenner #KCDMAtalks
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"You can attribute our preference for personalized experiences to two things: desire for increased control and decreased information overload." via @DOUGweinbrenner at @kcdma #kcdma #kcdmatalks
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A Great luncheon today #kcdma on #whitepapers presented by @SignalTheory @kcdma
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Have lunch with us! @kcdma is hosting at @GrandStreet1 on November 12 as we discuss our strategic process and how the research within FoodThink could benefit your business and brand. Save your seat. kcdma.org/event/the-tao-of-t…
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Mixing & Mingling at @MeanMuleAgave with @kcdma #kcdma
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Just wrapped up speaking at the local @kcdma luncheon. Thanks for having me! Great group. #humanitymarketing #jschmid #kcdma
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The big screen commands 58% of ad views by device. - Taylor Curry @SpectrumReach #KCDMA
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We’re live tweeting the @kcdma lunch & learn! “Embrace the Convergence of TV & Digital Video” with Taylor Curry of @SpectrumReach
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Big thanks to all our sponsors. Grab the sponsor bingo card in your swag bags and be sure to visit all the booths for a chance to win a prize #emflconf
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KCDMA luncheon nice talk by Angela Ridpath of MCH Data @kcdma @mchdata
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Loved the upbeat energy and great knowledge from @bestofjess at #KCDMABootcamp19! Great presentation on #EmailMarketing @barkleyus
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