krunalsoni (@krunalsoni) header
krunalsoni (@krunalsoni) profile picture

turning boring business topics into something worth reading

India
Joined November 2008
Photo by krunalsoni (@krunalsoni)Photo by krunalsoni (@krunalsoni)Photo by krunalsoni (@krunalsoni)Photo by krunalsoni (@krunalsoni)Photo by krunalsoni (@krunalsoni)Photo by krunalsoni (@krunalsoni)Photo by krunalsoni (@krunalsoni)Photo by krunalsoni (@krunalsoni)
Tonight at 11:30 PM IST, @Moz is hosting a live AMA on how to prepare for the future of search in 2027. The question I'll be listening for: how do you actually prove the ROI of AI visibility to a founder? If you're planning next year's SEO budget, worth an hour. I'll be there.
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Stopped relying on willpower. Now I just change what's around me. Phone in another room, tabs closed, one task on the screen. Your environment wins every time.
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Most businesses don't have an SEO problem. They have a "nobody knows who we are" problem. Google and AI tools both trust brands people already search for by name. Build the brand. Rankings follow.
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Meta's dashboard says you got 200 conversions. Your bank account says you got 40 😅 Meta counts every ad a customer touched, so one buyer can get counted several times. And since March it only credits link clicks, so a lot of accounts saw their numbers drop overnight. Trust your backend revenue, not the platform stats. #MetaAds
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If your Search Console suddenly shows 10x clicks this week, don't pop the champagne yet 😅 Impressions and rankings are flat, and Analytics shows no matching jump. Looks like a reporting glitch. Always check GSC against your analytics and server logs before you report a 'win' to anyone.
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Every kid should read this. “We Can Be Entrepreneurs” by @harleyf In the AI era, jobs will change fast. Builders won’t. Teach kids to make things, sell things, fix problems. That’s the real future-proof skill.
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krunalsoni retweeted
If you can't find A-players, it’s because you're not an A-player.
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Google hints AI click data isn't coming to Search Console. Translation: you'll never get clean AI Overview numbers from Google. Stop waiting.
Track leads, calls and branded searches.
That's your real AI report.
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krunalsoni retweeted
How to stay poor: Only sell to broke people because they’re the only people you know.
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Everyone’s panicking that AI killed SEO. It didn’t. It killed lazy content. AI answers now pick 2–3 sources and skip the rest. If your page is a rewrite of 10 other pages, you’re invisible. Original data. Real opinions. First-hand proof. That’s the new SEO.
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krunalsoni retweeted
the most successful founders, investors, or creators i've met aren't the most talented they're delusionally confident, they outwork everyone, and they love what they do
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You spent ₹50,000 on ads and got 2 calls. Your friend told one friend about a shop, and the friend bought the same day. The ad got attention. The friend gave trust. Most businesses don't need more reach. They need more trust. Read this 👇 thrillax.com/build-customer-…
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krunalsoni retweeted
I love people who tell me things I've never thought about. The more surprising, the better. Few things are as thrilling as a different approach, a unique perspective, a lens with a different focal length.
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krunalsoni retweeted
everyone looking for the marketer with the best resume will end up hiring a bot
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8 years of growth, people, and new beginnings. 🌱💛 Thrillax turns 8, and we’re celebrating with a fresh new look! Here’s to where we started, how far we’ve come, and what’s next. ✨ 👉 Explore our new website: thrillax.com
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krunalsoni retweeted
Nobody is good at the start. Nobody is bad after 10,000 attempts.
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krunalsoni retweeted
TATA statement "Our PERM applications were in single digits in the last two years and hence we do not expect the suspension of the program to impact our workforce strategy and customer engagements"
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Freedom sounds universally good, but freedom without self imposed constraints can create too many negotiations with yourself.
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krunalsoni retweeted
Switching your mindset from "I can't" to "I'll learn" will change your life.
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krunalsoni retweeted
Escape competition through authenticity. @naval
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