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#NamitMalhotra, speaking to CNN about #RamayanaMovie: “I’m not motivated by the bean-counter logic of, ‘How much money did we make or not make’. If we don’t make money with the movies, we’ll make it in the merchandise. If we don’t make it in the merchandise, we’ll make it in the theme park. If we don’t make it in the theme park, we’ll make it some other way. This is the story of Lord Ram, OK? There is no version of this where people don’t like (the movies) and it does not drive economic upside.”