Your lighting is doing you dirty. Your expensive camera cannot save a dark, grainy video. Face a window before you touch another piece of gear, please. Good lighting is pro-level content.

They say curiosity killed the cat, but a CURIOSITY HOOK will grab your audience’s attention. Here are 5 curiosity hooks our creators love to use! > Once I finally realized this, everything about (...) changed. > Okay, I have to tell you what actually happened when I (...). > I didn't understand this until I (...). > Here's the thing that nobody tells you about (...). > I realized something about (...) that totally changed how I look at it.

UGC creators when they're sitting in the same spot since morning to batch as much content as possible:

You can become a UGC creator in 7 days and start landing your first brand deals if you FOLLOW THIS PLAN (this is not bs, it's proven by our creators). Day 1: Choose Your Niche Focus on a niche that aligns with your interests, such as beauty, skincare, lifestyle, tech, or fitness. Start with products you already use and feel confident talking about. Day 2: Build Your Portfolio You don't need previous brand deals to get started. Create 3–5 sample videos using products you already own. Focus on strong hooks, engaging storytelling, and authentic product demonstrations. Day 3: Optimize Your Profile Make it clear that you're a UGC creator. Don't forget to include your niche, location, contact information, and portfolio link so potential clients can easily find and contact you. Day 4: Study Successful UGC Ads Analyze high-performing UGC videos to understand what makes them effective. Pay attention to their hooks, storytelling, editing, and calls to action. Then, practice recreating these formats in your own style. Day 5: Research Potential Clients Create a list of 20–30 brands that align with your niche. Prioritize brands that already use UGC in their marketing, as they may be more familiar with its value. Day 6: Start Pitching Brands Reach out to brands through personalized emails or direct messages. Introduce yourself, share your portfolio, and explain how your content could support their marketing goals. Day 7: Follow Up and Keep Creating Follow up with brands that haven't responded, continue creating sample content, and reach out to new potential clients. Consistency is key to building momentum. Your first brand deal may take longer than seven days, but following this plan gives you a clear starting point. Save this guide and start building your UGC career today!

If this video lands on your timeline, consider it a sign from the universe that you SHOULDN'T give up on your dreams. Elon Musk wouldn't be the richest man in the world if he had given up when people casually walked past him during his pitches. Always believe in yourself! Don't lose hope that things will work out and that you'll become the person little you always dreamed of being. 🥹 And to my fellow UGC creators, if you're still getting 200-ish views and haven't landed a single brand deal yet, just keep going while upgrading your skills, okay? We got your back. 🫶

Another 10 content formats that hit 300k+ VIEWS in almost every platform this year: > Ranking > Listicle > Object lesson > Play-pause reaction > Top down > Carousel > Whiteboard > Ask-me-anything > Hyper cinematic > Change of aspect ratio Save this post so you know where to find us when you hit that 300K+ views milestone too!

This creator has made it her mission to help you save money. Cutting the budget in half. Random daily budgets. Coupon mastery. Nothing is off limits.

Homebody UGC creators when it's time to shoot outside the house:

Do you know which hook is working best for our creators these days? The CALL-OUT HOOK. Here are 5 examples! > I think you're making (...) way harder than it needs to be, and here's why. > If you're struggling with (...), you need to listen to this. > If you're doing (...) right now, we need to talk. > I want to talk about the mistake I see people making with (...). > Can we talk about why so many people are (...)?

The most common mistake UGC creators make when creating content isn't having a weak hook or bad editing. It's HOW they deliver each part of their content. So, if you want your audience to stick around until the end, here's how to improve your delivery at every stage: > The hook: Make Them Curious Build curiosity by leaning in a little, lowering your voice, and adding a pause. Make them want to hear what comes next. > The Story: Talk About Benefits, Not the Obvious DON'T narrate what your audience can already see. For example, if you're reviewing a sunscreen, you don't need to say, "I'm applying this cream..." They can literally SEE that. Instead, talk about the benefits. And don't forget to deliver your story like you're talking to a friend, use natural intonation, and adjust your pacing to keep things engaging. > The Result: Slow Down and Let It Sink In When you get to the result, slow down. Give your audience a moment to really process the main result and understand the benefits. More tips are coming your way. Follow along!

When the brand says "we've attached a short brief" and it's longer than your college thesis:

STEAL these 5 hot take hooks to steal your audience's attention! > I need to say something about this because... > I know ths might not be what you want to hear, but... > I know I'm probably going to get some hate for this, but... > Okay, I'm going to come out and say it... > Here's where I think people are getting this so completely wrong. Save this post for later!

Bet we can all agree this is one of the best commercials of the year. Firefox understood the users' pain points and turned them into a nostalgic masterpiece by bringing back OG internet memes. People feel something, relate to the message, and actually remember what the brand stands for. Kinda miss when the internet was weird, personal, and a little unhinged too, ngl. 😭

10 content formats that hit 300k+ views in almost every platform this year: > Yap > Green screen > Talking head > Interview > Man on the street > Text over B-roll > Split screen > Clone > Triple clone > Video reactio What's your usual pick?