Nick Ayala

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Everybody can fix their friend’s life in ten seconds. Almost nobody can see their own. You see his situation. You see your own story. Ask somebody who loves you: “What’s the one thing everybody sees about me that I don’t?” And don’t punish the answer. Save this for when you’re

When they ask your price in the first ten minutes, never answer. Part one. The first conversation of every deal. They have known you for ten minutes and they ask what you charge. Never answer that question cold. A number with nothing behind it always sounds expensive. Save this

“Must be nice.” Every time you see a life you want, you have two questions available. That one closes the conversation and files it under luck. “How did you do it” is the same moment with a different life on the other side. Send this to somebody who asks the second question.

Nobody teaches you how to smile at your kids at breakfast while your whole world is on fire. I had to learn it when one of the biggest funds in the world sued me. You run numbers at 3am that have no answer. Seasons end. They always end. Send this to somebody in a season nobody

Every marriage is hard. So is being single. So is being broke, and so is building something. There isn’t one. So stop asking which life is easy. Start asking which hard is worth it. Pick your hard. Send this to someone choosing their hard right now. #marriage #life #mindset

Everybody says they want advice. Almost nobody wants the answer. Because the real answer is almost always the same shape: it’s work. When somebody asks for advice, most of the time they already know how. They’re asking for permission to skip it. Send this to somebody who gives

Being real will cost you people. People think a real man has a problem with everybody. He does not. He has a problem with pretending. He is not going to nod along to something he knows is wrong just to keep the room comfortable. He is not going to laugh at the joke, sign the bad

There are good people who never get the call back, and nobody will ever tell them the real reason. It’s almost never the skills. Skills get you considered. How you carry yourself gets you invited. And there’s no meeting where anybody explains why the invites stopped. Send this

You keep explaining your product, and people keep saying they’ll think about it. Here’s what’s actually wrong. 15% of buying decisions come from the past. 85% comes from the future. They’re imagining while you talk. Selfie outcome, not the features. Save this before your next

When a salesman asks “what’s your budget,” never answer. The second you say a number, everything you’re shown costs that number, even what costs less. Say “tell me what it costs and I’ll tell you if it works for me.” They price the thing, not you. Save this before your next big

Some men are still paying for a year that is already over. Your past is not your problem. Dwelling on it is. Everybody went through something. Everybody has a story. The man still talking about what happened to him ten years ago is standing in the exact same place he was

Every family has one man who is the emergency plan. Nobody ever asks what his plan is. I was him for years. He doesn’t get to have an emergency. His bad week doesn’t fit anybody’s calendar. So pick one person who gets the real answer. Just one. Send this to the man who’s

When a client tries to renegotiate after the work is done, never split the difference. Ask “is something wrong with the work?” If yes, fix it free. If not: “The price didn’t change because the work didn’t change.” If the bottleneck in your business is you, comment BOTTLENECK and

Grab a sheet of paper. I want to show you why your team keeps messing up. Close your eyes. Hold it flat. Tear off the top right corner. Fold it in half. Tear the bottom left corner. Fold it again. Poke one hole anywhere. Open your eyes. Do it and tell me what yours looks like in

Some people only bring up your mistakes when other people are around. That timing is never an accident. In the moment: “Let’s talk about that after.” In private: “You had all week. You chose the meeting. Help me understand that.” Send this to somebody who’s been ambushed at a

Grab a sheet of paper. I want to show you why your team keeps messing up. Close your eyes. Hold it flat. Tear off the top right corner. Fold it in half. Tear the bottom left corner. Fold it again. Poke one hole anywhere. Open your eyes. Do it and tell me what yours looks like in

Get rid of the piggy bank. Three jars will teach your kids more about money than school ever will. Spend, save/invest, give, and THEY do the splitting. Choices, patience, and the thing almost no adult learns: money is also for other people. Save this for this weekend.

God does not bless a plan that never starts. A guy prays for the door to open. Then he stands still. The door opens when he walks. Pray. Then move. The blessing is on the step. Send this to someone waiting for a sign to start. #keepgoinganyway #faith #men

“Only two spots left.” Sometimes it’s true. Ask “what happens if I come back next week?” Real scarcity has boring, specific answers. Fake scarcity gets vague or gets pushy, because the shortage WAS the pitch. Works on hot-and-cold people too. Which one should I break down next?

Money does not buy time. It buys the choice. You get the same twenty-four hours as the broke man. The difference is who picks how they get spent. Stop chasing the number. Chase the choice. Save this for the day you forget why you are building. #keepgoinganyway #money #mindset