Creative director awkpak via Instagram story “THE IDOL & THE SELF YVES — HYSTERIC Creative Direction As the desire to be loved turns into anxiety, Yves comes face to face with her past self in the mirror, smiling perfectly. Her present self, consumed by anxiety, and her past self, who knew how to be loved. A clash between two selves who long for each other, push each other away, and embrace once again. The harder she tries to become perfect to be loved, the more her true self gradually disappears.”