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Patrick Tripp

@ptripp

President at Tripp Consultants LLC. Formerly SVP CMG/Cheetah Digital, have led global product and marketing teams at 5 major tech vendors. https://nitter.gq/t.co/dxwN9Jmc9V

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Joined January 2008
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Photo by Patrick Tripp (@ptripp)Photo by Patrick Tripp (@ptripp)Photo by Patrick Tripp (@ptripp)Photo by Patrick Tripp (@ptripp)Photo by Patrick Tripp (@ptripp)Photo by Patrick Tripp (@ptripp)Photo by Patrick Tripp (@ptripp)Photo by Patrick Tripp (@ptripp)Photo by Patrick Tripp (@ptripp)Photo by Patrick Tripp (@ptripp)
Thrilled to be honored by the Academy! Top 100 PMMs of 2022 #productmarketing #pma #trippconsultants product-marketing.docsend.co…
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Interested in doing a 1 hr. consult on any topic related to Product Marketing, I am doing office hours now through the rest of the year, let's chat! calendly.com/trippconsultant… #trippconsultants
Tripp Consultants- Patrick Tripp

Tripp Consultants- Patrick Tripp

Welcome to my scheduling page. Please follow the instructions to add a meeting to my calendar.

calendly.com
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Getting ready to for the @NERevolution home kickoff! #nerevs
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Thinking about working in Marketing for a PE-backed tech company? Eight lessons learned: #trippconsultants trippconsultants.com/f/eight…
Eight Keys to Leading Marketing in PE Backed Firms

Eight Keys to Leading Marketing in PE Backed Firms

I have had the chance to work in both VC and PE backed tech firms in my career. More recently I worked in two PE backed tech companies and have learned a lot about how they operate. The world of...

trippconsultants.com
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Do you Really Need Personas? #trippconsultants trippconsultants.com/f/are-p…
Are Personas Really Needed? Hint: How Do You Like Your Toast?

Are Personas Really Needed? Hint: How Do You Like Your Toast?

Personas, like avocado toast, have their fervent lovers and skeptics. If you've ever been in a strategy meeting and heard phrases like, "But would 'Yoga-loving Yasmine' really use our app?" or "I'm...

trippconsultants.com
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What's your Go to Market Strategy? Learn 10 steps for success here #trippconsultants: trippconsultants.com/f/ten-s…
Ten Steps to Creating a World Class Go to Market Strategy

Ten Steps to Creating a World Class Go to Market Strategy

In the fast-paced world of B2B SaaS, having a world-class go-to-market (GTM) strategy is essential for success. A well-defined GTM strategy can help your company not only acquire customers but also...

trippconsultants.com
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What do you mean when saying "Product Roadmap"? #trippconsultants#pmm trippconsultants.com/f/what-…

What Do you Mean When Saying 'Product Roadmap'?

The first question I always ask when I get a request for a product roadmap is always “For what purpose?”. In the ever-evolving world of go to market strategy, the product roadmap serves as a critical...

trippconsultants.com
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What will your first 90 days look like as a VP of Marketing? trippconsultants.com/f/how-t…
How to Navigate Your First 90 Days as a Marketing Exec

How to Navigate Your First 90 Days as a Marketing Exec

Having leapt into VP product and marketing leadership roles multiple times in my career, I find it helpful to advise clients and marketing teams on how to onboard into new senior leadership roles....

trippconsultants.com
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What exactly is your product strategy? trippconsultants.com/f/what-…
What Exactly is Your Product Strategy?

What Exactly is Your Product Strategy?

In my recent encounters with product professionals, I often ask “What is your product strategy”? The answer I get is usually a nervous “we have a product strategy but need to work on communicating...

trippconsultants.com
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If you build it, will they come? #trippconsultants trippconsultants.com/f/a-tal…
A Tale of Two Fields: Product Marketing & Coaching Little League

A Tale of Two Fields: Product Marketing & Coaching Little League

In the vast landscape of leadership, two seemingly distinct domains often have more in common than meets the eye. Product marketing in the tech industry and coaching Little League baseball both...

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Product Marketing is Not Really About the Product! #trippconsultants trippconsultants.com/f/produ…
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New Years Marketing Resolutions for 2023! What are yours? #trippconsultants #marketing tinyurl.com/mryud3p5
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Some strategic marketing resources for under your tree! #trippconsultants #marketing trippconsultants.com/f/some-…
Some Strategic Marketing Resources for the Holidays

Some Strategic Marketing Resources for the Holidays

Navigating the world of B2B Marketing can be a difficult task. I find myself bombarded with marketing best practices daily, everything from industry news to the jobs economy, martech offerings, to a...

trippconsultants.com
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How to Avoid Showing Up and Throwing Up (in Analyst Presos)! #trippconsultants #productmarketing trippconsultants.com/f/how-t…
How to Avoid Showing Up and Throwing Up (in Analyst Presos)

How to Avoid Showing Up and Throwing Up (in Analyst Presos)

It’s the Holidays, and hopefully you’ve had your fill of candy, eggnog, turkey, and your favorite concoctions. But don’t overindulge! It’s important to ensure you don’t barf all over your industry...

trippconsultants.com
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One Hymn Sheet to Organize all of your Messaging! #trippconsultants #productmarketing trippconsultants.com/f/build…
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How to Create World Cup Level Win-Loss Analyses! #trippconsultants #productmarketinghttps://trippconsultants.com/f/five-ways-to-triumph-in-the-game-of-win-loss-analysis?blogcategory=Win-Loss+Analysis
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Get off the Hamster Wheel (of competitive intel)l! #trippconsultants #boatyardresin #productmarketinghttps://trippconsultants.com/f/get-off-the-competitive-intel-hamster-wheel
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You Don't Need a Red Stapler to Deliver Great Pricing and Packaging! #trippconsultants #productmarketing trippconsultants.com/f/you-d…
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How to create a World Cup Win-Loss Program! #trippconsultants #productmarketing trippconsultants.com/f/five-…
Five Ways to Triumph in the Game of Win-Loss Analysis

Five Ways to Triumph in the Game of Win-Loss Analysis

As the World Cup in Qatar progresses, we are seeing heated matches in the final group stage games to determine who qualifies for the 16-team tournament. For example, the US squeaked out a 1-0 win...

trippconsultants.com
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Get off the Hamster Wheel of Competitive Intel! @BoatyardResin #trippconsultants trippconsultants.com/f/get-o… @#
Get off the Competitive Intel Hamster Wheel

Get off the Competitive Intel Hamster Wheel

A key responsibility for go-to-market pros like product and solution marketers lies in conducting competitive intelligence. It’s critical for sales and field facing contacts like solution consultants...

trippconsultants.com
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