Innovation for Homeowners Inspiration & information on all things related to #Homeownership: Buying & Selling; Maintaining; Renovating; Monetizing & Enjoying!

Los Angeles, CA
Joined December 2018
Homebuyers have stopped optimizing for size and started optimizing for how a home performs and feels. That's not a design trend — it's a redefinition of housing value. Our take on PCBC 2026: purgula.com/construction/pcb… @CaliforniaBIA @greenbuildermag @JBREC #PCBC #PCBC2026
2
51
Home used to be where you shut work off. For many, it isn't anymore. We spoke with Sensate CEO Anna Gudmundson about vagus nerve tech, passive relaxation and how you can manage stress proactively, instead of reactively. 🔗purgula.com/health-wellness/… #HomeWellness #VagusNerve @MySensate
1
33
Universities are becoming homebuilders' new R&D labs. The Housing Innovation Challenge requires every finalist to build a full-scale home—permitted, financed, sold, and measured. Not concepts. Proof. 10 teams. 1 city. October 2027. @clangfordvc purgula.com/construction/hou…
1
30
On July 2nd, the U.S. grid nearly broke a record set in 2006. Not from an attack—from heat. Millions of homes leaned on AC to survive. Some barely noticed. The difference wasn't smart tech. It was basic building science. 🧵👇 #passivehouse purgula.com/construction/pas…
18
Happy 250th, America! 🇺🇸 🎂❤️🤍💙💥 A little something to help spread the spirit this weekend, one flag at a time! #July4th #America250
1
1
99
Most homes are built like laptops—sealed, fixed, and impossible to upgrade. Your forever home should be built like a desktop tower. Here's the 3-phase framework that shows how and why. purgula.com/construction/3-p… #ForeverHome #Construction #Resilience
21
America builds ~1 million new homes a year. Very few ask whether residents will actually get to know each other. We took a hard look at The Granary in Milton, DE — a development betting that better design can cure loneliness. What it gets right. What buyers must know. What would make it great. purgula.com/real-estate/the-…
26
Just dropped: Our latest deep dive into Repair Cafés: Fixing Things and a Whole Lot More! These free community events turn broken toasters, torn clothes, and balky appliances into opportunities for hands-on learning, skill-sharing, and real sustainability—while championing the right-to-repair movement and building connections that go far beyond the fix. #RepairCafes #RightToRepair #HomeMaintenance #SustainableLiving #CircularEconomy #DIYRepair purgula.com/maintenance/what…
26
Just dropped: Our latest deep dive into Emerging Trends in Tile: Texture, Craft, and Quiet Luxury. From tactile 3D fluted accents and fabric-inspired weaves to wabi-sabi artisan imperfections that celebrate natural patina and storytelling, tile has evolved from simple surface to sensory experience. #TileDesign #QuietLuxury #InteriorTrends #TextureAndCraft #HomeRenovation purgula.com/inspiration/emer…
46
Just published: "What Luxury Italian Design Can Teach Tiny Homes". Check it out and subscribe to get everything we're exploring. #homeinnovation #italiandesign #homeinspo subscribe.purgula.com/posts/… via @kit
19
Linked below are highlights from a recent thought-provoking panel—titled "Redefining Luxury"—that brought together prominent voices from the LA luxury home design and construction industry at the Lualdi Los Angeles showroom. #homeinnovation #luxuryhomes #hometrends #homeconstruction #homedesign purgula.com/construction/red…
24