Dr. Paula Bach (@redhouse67) profile picture

Dr. Paula Bach

@redhouse67

Head of Windows Research at Microsoft. Making people's lives better through impactful product research.

 Redmond, WA
Joined July 2008
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Photo by Dr. Paula Bach (@redhouse67)Photo by Dr. Paula Bach (@redhouse67)Photo by Dr. Paula Bach (@redhouse67)Photo by Dr. Paula Bach (@redhouse67)Photo by Dr. Paula Bach (@redhouse67)Photo by Dr. Paula Bach (@redhouse67)Photo by Dr. Paula Bach (@redhouse67)Photo by Dr. Paula Bach (@redhouse67)Photo by Dr. Paula Bach (@redhouse67)Photo by Dr. Paula Bach (@redhouse67)
We're back from a winter hiatus. The Quant-Qual Bridge community welcomes Dr Chris Engledowl who will speak about speeding up metric creation. A great topic for those of us constantly on the path to improve UX metrics. Register here: us02web.zoom.us/meeting/regi… @RosenfeldMedia
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@louvaro we are considering a one-off. Please connect with me on LI referencing this Tweet and I'll be sure to let you know.
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Time to register for the Jan 20th Quant-Qual Bridge community meeting featuring a talk by @mhjarahi titled Contextuality problem: Exploring the Benefits of Qualitative and Quantitative Research. Register at us02web.zoom.us/meeting/regi…
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Really good data viz animation.
Steve Stewart-Williams (@SteveStuWill) profile pictureSteve Stewart-Williams
@SteveStuWill18 Sep 2022
Monthly global temperature anomalies, 1880-2021 Source: NASA svs.gsfc.nasa.gov/4975
Join us for an exciting session on A/B testing in the @rosenfeldmedia Quant/Qual Bridge community. Register at us02web.zoom.us/meeting/regi…
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This made me smile. Read the letter.
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This is what has been bugging me about the 1000s of experiments run in engineering orgs.
Alan Klement (@alanklement) profile pictureAlan Klement@alanklement7 Apr 2022
Trial and Error vs Planned Experimentation (via theory)
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100%
Kirk Borne (@KirkDBorne) profile pictureKirk Borne
@KirkDBorne25 Feb 2022
. * * 🌙 * . * ☄️. * . 🌍 * . * 💫 * . * #DataLiteracy isn’t * * . a math skill, but * . . * it’s a life skill. * . ⭐️ . . * ✨ . * . * * . * . . . * 🪐 . * . * 🌕 . . * ⭐️ * . *
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Yes. This. Is. Good.
Jared Spool (@jmspool) profile pictureJared Spool@jmspool21 Jan 2022
Watch this with CAPTIONS ON: youtube.com/watch?v=B7UmUX68… Trust me. It’s worth it.
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This is a good idea. Just to give it a go and see what happens ...
Michal Malewicz (@michalmalewicz) profile pictureMichal Malewicz
@michalmalewicz21 Jan 2022
UX Designers should research. UX Researchers should design.
Yes and another way to say this is 'don't surface engineering constraints to the user'
Doug Collins (@DougCollinsUX) profile pictureDoug Collins
@DougCollinsUX21 Jan 2022
Visual design is a conversation with a user. Your front end doesn’t have to mirror your back end - it needs to communicate its function and intent. #ux #design
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See Using Research Synthesis to Build Better Products by Lexi Neigel link.medium.com/aMU8Dvna7kb
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Good story. Customer connection activities for the dev team are easier the more alike the team is to the customers. But the more different the customers are from product creators, the scarier it is for them. Empathy is harder. Also neuro diversity might be at play here.
Jeff Gothelf (@jboogie) profile pictureJeff Gothelf@jboogie2 Oct 2021
Not everyone wants to do product discovery but everybody should. Here's a story about one way I convinced a group of reluctant developers to meet their users. buff.ly/3rQZlC2
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That last second half tho. All the halves before that in this series - not so exciting - or exciting in the wrong way 😳
tom lorusso (@tomlorusso) profile picturetom lorusso@tomlorusso9 Sep 2021
This past year has taken a toll on my optimism, but I'm still going to get excited for the new Matrix movie and the men's national soccer team.
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Folks are more data literate and are excited to learn about research findings.
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Yes! It is experiential kind of like an interactive museum. I called this "creative activation" on my team.
EPIC People (@epicpeople_org) profile pictureEPIC People@epicpeople_org7 Apr 2021
Researchers need new ways to turn "deliverables" into experiences that truly change business, product & value propositions. An inspiring example from @Spotify by @adrirekso & Alexandra McCarter using curation & exhibition buff.ly/3mrYBlH
This.
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Great break-up letter.
Alan Cooper (@MrAlanCooper) profile pictureAlan Cooper@MrAlanCooper28 Jul 2020
Imma gonna get my crotchety-old-man card stamped once again.
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As many employees adjust to another month of #WFH, it’s not as rosy as they once imagined. The couch is comfortable, but does anyone else miss their swivel chair? msft.it/6182Tif7n
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When companies make a claim about the effect their product has on people they should first have a good definition, next find a way to measure it effectively, and then assess the impact of the claim on business performance.

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