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Rob Bunting

@robbunting

Online advertising pro since 1998. Want more online sales or sales leads? Call The Czar! 513-549-3882

 Liberty Township, OH
calltheczar.com
Joined March 2008
  • Tweets3.2K
  • Following1.5K
  • Followers1.6K
74Media
Photo by Rob Bunting (@robbunting)Photo by Rob Bunting (@robbunting)Photo by Rob Bunting (@robbunting)Photo by Rob Bunting (@robbunting)Photo by Rob Bunting (@robbunting)Photo by Rob Bunting (@robbunting)Photo by Rob Bunting (@robbunting)Photo by Rob Bunting (@robbunting)Photo by Rob Bunting (@robbunting)Photo by Rob Bunting (@robbunting)
Hey B2B firms: Microsoft Ads keeps getting better and now itegrates with HubSpot Microsoft Advertising adds HubSpot integration ahead of holiday season searchengineland.com/microso…
Microsoft Advertising adds HubSpot integration ahead of holiday season

Microsoft Advertising adds HubSpot integration ahead of holiday season

Microsoft latest updates help lets advertisers connect campaigns to revenue, scale B2B targeting and test changes with less manual work.

searchengineland.com
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She pays $96 a month to live in Yellowstone National Park: 'Being here has changed my life' cnb.cx/4du3R3V Cool story

She pays $96 a month to live in Yellowstone National Park: 'Being here has changed my life'

Zoe De La Paz quit her corporate job in Chicago and in June moved to Yellowstone to work as a seamstress.

cnbc.com
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Replying to @MLS
@mls & @PROreferees: Why does Inter Miami get to spend three extra minutes in he locker room at halftime and delay the start of the second half? Please enforce the rules equally across the league and stop the preferential treatment.
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Kudos to @mls for finally punishing Inter Miami for repeatedly coming out of the locker room late at halftime.
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Ad numbers not "adding up"? This @searchengineland article by Robert Simpkins explains most of the reasons that can happen and what to do about it. How ad platforms count and report conversions differently searchengineland.com/how-ad-…
How ad platforms count and report conversions differently

How ad platforms count and report conversions differently

Your ad platforms don't have to agree to be useful. Learn what different attribution methods are actually telling you.

searchengineland.com
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Google zero-click searches hit 68% in early 2026: Study searchengineland.com/google-…
Google zero-click searches hit 68% in early 2026: Study

Google zero-click searches hit 68% in early 2026: Study

Google’s AI answers keep more users on-platform, with AI Overviews reducing CTRs and AI Mode could soon accelerate the trend.

searchengineland.com
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Interested in tracking website traffic from ChatGPT, Claude & Gemini? Google Analytics just made it easier to do so: Google Analytics adds AI Assistant channel to measure AI traffic searchengineland.com/google-…
Google Analytics adds AI Assistant channel to measure AI traffic

Google Analytics adds AI Assistant channel to measure AI traffic

You can now see in Google Analytics which AI tools drive visits and whether users from ChatGPT, Claude, or Gemini convert differently.

searchengineland.com
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Another great article here by Frederick Vallaeys (@siliconvallaeys) on effective use of Claude for PPC. Claude Skills for PPC: How to turn one-off prompts into scalable systems searchengineland.com/claude-…
Claude Skills for PPC: How to turn one-off prompts into scalable systems

Claude Skills for PPC: How to turn one-off prompts into scalable systems

If you’re still prompting AI manually, you’re not automating. Here’s how to build workflows that actually execute PPC tasks.

searchengineland.com
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Some good ad account testing advice in this article that details issues that crop up when running tests. ‘Always be testing’ worked in 2016 — it’s risky in 2026 searchengineland.com/always-…
‘Always be testing’ worked in 2016 — it’s risky in 2026

‘Always be testing’ worked in 2016 — it’s risky in 2026

Unstructured testing can destabilize campaigns and waste budget. Learn how agentic AI helps structure smarter marketing experiments.

searchengineland.com
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Want to help people in need in Butler County, Ohio? Join me in raising money for Christians in Action of Liberty Inc! via @givebutter givebutter.com/1k8aNR
Support Our Mission

Support Our Mission

By Christians in Action of Liberty Inc

givebutter.com
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Cheese & Herb Potato Fans tasteofhome.com/recipes/chee…

Cheese & Herb Potato Fans

It's downright fun to make and serve this potato recipe. The fresh herbs, butter and cheeses are just what a good potato needs. —Susan Curry, West Hills, California

tasteofhome.com
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Show that you stand against hate by requesting and wearing a free pin. #StandUpToJewishHate bluesquarealliance.org/pins/
Request Your Free Blue Square Pin - #StandUpToJewishHate

Request Your Free Blue Square Pin - #StandUpToJewishHate

Show your support for Jewish people and the fight against antisemitism by requesting a free blue lapel pin from Blue Square Alliance as part of #StandUpToJewishHate.

bluesquarealliance.org
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Chills. Another great open from @CBSSports. #ArmyNavy
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With negative review extortion scams on the rise, use Google's report form searchengineland.com/with-ne…
With negative review extortion scams on the rise, use Google's report form

With negative review extortion scams on the rise, use Google's report form

Last month, Google launched a form to report negative review extortion scams and it seems to work.

searchengineland.com
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Google AI Overviews drive 61% drop in organic CTR, 68% in paid searchengineland.com/google-…
Google AI Overviews drive 61% drop in organic CTR, 68% in paid

Google AI Overviews drive 61% drop in organic CTR, 68% in paid

Even when AI Overviews don’t appear, users are simply clicking less everywhere, with Google CTRs hitting new lows across search.

searchengineland.com
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Google Ads to permanently delete canceled accounts after six months searchengineland.com/google-…

Google Ads to permanently delete canceled accounts after six months

Advertisers now have just six months to reactivate canceled accounts before Google permanently deletes their data.

searchengineland.com
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Google Ads lets you test images, videos in Demand Gen campaigns searchengineland.com/google-… I'm looking forward to using this new Demand Gen experiment feature.
Google Ads lets you test images, videos in Demand Gen campaigns

Google Ads lets you test images, videos in Demand Gen campaigns

Google Ads now lets you A/B test creative in Demand Gen to get insights into what drives clicks, engagement, and conversions.

searchengineland.com
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New Google AI Max ads spotted – here’s how they're different searchengineland.com/new-goo…
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Google Analytics adds Reddit Ads integration, launches lead gen tools via @TheMarketingAnu searchengineland.com/google-…
Image from Search Engine Land (@sengineland)
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Is it Tuesday? Google AI Overviews doesn't know searchengineland.com/is-it-t…
Is it Tuesday? Google AI Overviews doesn't know

Is it Tuesday? Google AI Overviews doesn't know

Today isn't Tuesday, it's Wednesday! No, it isn't 2025, this year is 2025! Google AI Overviews again fail to answer simple questions.

searchengineland.com
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Google slashes Customer Match list minimums in Search Campaigns to 100 Users searchengineland.com/google-…
Google slashes Customer Match list minimums in Search Campaigns to 100 Users

Google slashes Customer Match list minimums in Search Campaigns to 100 Users

Google lowered the customer match list minimum from 1,000 to 100 users, opening the door for smaller advertisers to leverage powerful audience targeting.

searchengineland.com
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