@sp0rtainment

Where sport meets #Sportainment & #SportsBiz. Focus on #Digisports, #SocialSports & #esports with a passion for #FanEngagement & #ExcitementMarketing

 France, Europe
sportainment.co
Joined February 2013
  • Tweets12.6K
  • Following1.5K
  • Followers1.7K
1.6KMedia
A League-Wide CRM Project: How the Swiss Football League Built a Unified Model with Arenametrix bit.ly/4gEXnjc

A League-Wide CRM Project: How the Swiss Football League Built a Unified Model with Arenametrix

Mastering fan data has become a cornerstone for professional clubs and event organisers.

theticketingbusiness.com
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How crypto is rewriting its sports sponsorship playbook bit.ly/4jVGwZc

How crypto is rewriting its sports sponsorship playbook - SportsPro

What are are cryptocurrency brands doing with their partnerships to activate creatively and counter negativity around the category?

sportspro.com
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How crypto is rewriting its sports sponsorship playbook bit.ly/4jVGwZc

How crypto is rewriting its sports sponsorship playbook - SportsPro

What are are cryptocurrency brands doing with their partnerships to activate creatively and counter negativity around the category?

sportspro.com
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Cristiano Ronaldo’s YouTube channel becomes Premier Padel broadcaster - SportsPro bit.ly/4k5t6uZ
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Sports broadcasting in 2024: How AI is changing the game and what’s next for 2025, according to Spiideo bit.ly/4a1pt4I

Sports broadcasting in 2024: How AI is changing the game and what’s next for 2025, according to...

By Patrik Olsson, co-founder and CEO at Spiideo. If you’ve been following sports broadcasting this year, you’ve probably noticed that the industry is evolving faster than ever. In 2024, automation...

svgeurope.org
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How Gerard Pique’s Kings League is disrupting the world’s most popular sport - SportsPro bit.ly/3W01e19
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How AI will drive the hyper personalisation of the sports viewing experience - SportsPro bit.ly/4gE0QOa

How AI will drive the hyper personalisation of the sports viewing experience - SportsPro

Sport has been both a pioneer and laggard when it comes to AI but, as Sportradar's Behshad Behzadi writes, the industry cannot ignore the opportunity.

sportspro.com
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6 Sports Marketing Must-Know Trends for 2025 bit.ly/41Y48Hm

6 Sports Marketing Must-Know Trends for 2025

Explore the evolution of sports marketing in 2025, where traditional sponsorships are replaced by immersive experiences that connect fans directly with the game.

bizbash.com
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Real Madrid's Digital Revolution! Discover the Future of Football - Kuhinje EWE Daily bit.ly/3Pf0PUy
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Man City Goes Virtual! The Future of Football Fandom Unveiled - Qhubo bit.ly/3PepVDl
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Paris 2024: Female Olympians generated 53% of total engagement across social content - SportsPro bit.ly/3CV0SSG

Paris 2024: Female Olympians generated 53% of total engagement across social content - SportsPro

Despite being the first gender-equal Games, female athletes were covered in only 43% of Paris 2024 news coverage.

sportspro.com
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F1 and Lego to build licensing partnership from 2025 - SportsPro bit.ly/4gswajd

F1 and Lego to build licensing partnership from 2025 - SportsPro

Multi-year deal to cover all ten Formula One teams and include activations at various Grands Prix throughout the season.

sportspro.com
41
LVMH Close to F1 Sponsorship Deal for Range of Brands bit.ly/4en8dHZ

LVMH Close to F1 Sponsorship Deal for Range of Brands

The French luxury conglomerate is in late stage talks to become a major sponsor of Formula One in a deal that could see brands beyond Tag Heuer on the track.

businessoffashion.com
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5 takeaways from the NBA’s mega media rights deal bit.ly/4bYSpts
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Fans connectés de spectacles sportifs (Les) bit.ly/3LpTvnh
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UEFA 2024: How can leagues and teams leverage technology to engage fans? bit.ly/3V75Yka

UEFA 2024: How can leagues and teams leverage technology to engage fans?

Are football fans getting the most from their experience? As we head towards UEFA 2024, technology will change fan engagement. We will see AI make tailored content and VR tours of stadiums. Leagues...

businesscloud.co.uk
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Football Benchmark - Commercial deal landscape in the Big Five leagues bit.ly/44pdF9G
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MLS continues fan engagement drive with renewed focus on NFTs bit.ly/49PF7PG

MLS continues fan engagement drive with renewed focus on NFTs

Major League Soccer is stepping up its presence in the non-fungible tokens space by establishing a new division focused on developing, marketing and managing a centralised NFT marketplace for the…

sportbusiness.com
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2023 scored a field goal for sport NFTs buff.ly/41v1S8p
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Reducing costs: The New Hero of SportsTech - HYPE Sports Innovation buff.ly/41FBPLJ
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