Great timing!
Jeep took advantage of the #SuperBowl falling on Groundhog Day with its ad starring Bill Murray.
adweek.com/brand-marketing/b…
Putting it all out there for the work @GSP Jeff Goodby got moves 🕺🏻#Brandbowl adage.com/article/special-re…
So is Google’s #BrandBowl spot weepy or creepy? My vote - creepy. Normalizing internet surveillance with personal details for a grieving widower.
Super censored. Too bad this didn’t make it. #BrandBowl
The extended Snickers #SuperBowl commercial also included "politics" as one of the world’s problems, but it wasn’t included in the commercial that ran. adage.com/article/special-re…
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“If we are to advance we must emerge as a distinctive personality. We must develop our own philosophy and not have the advertising philosophy of others imposed on us” - Billy Bernbach
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Good creative direction includes saying “this doesn’t work” and explaining why versus “this doesn’t work for me” then doing it yourself.
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We too often judge people by the magnitude of their opportunities instead of by the magic they created from opportunities others overlooked.
Emotional connections are the heart of branding. The people shared their passionate perspective and USF listened.
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CALLING ALL COLLEGE STUDENTS! We are looking for AWESOME individuals to intern we us this summer. Are you interested in Social Media Marketing, Media Buying, Graphic Design or just the Marketing scene in... facebook.com/brandstoryexper…
It is with much excitement that I share my joining the team at @BrandStoryPro - a growing ad agency celebrating its 10th anniversary this year. I am grateful for the opportunity to apply my creative leadership and experience to help BSE write the next chapter. #BeAboutIt
Guinness Clear, a refreshing change from the typical, uninspired responsible drinking spots. Directed by Tom Kuntz, known for his Old Spice ads, the spot, by AMV BBDO, satirizes the cliches of beer advertising. Brilliant. adage.com/creativity/work/gu…
Get started at @TBStartupWeek with @LizMLopezWriter on LikedIn “Remember in social media it is important to focus on the social aspect, not the media. Remember it is a human on the other end.”
The experts (Adweek) bit.ly/2t2eV1A VS the consumer (USA Today Ad Meter) bit.ly/2BlYv8P Not one in the top 5 #SuperBowlAds in common.
How's that for perspective?
Second half picks Verizon and Microsoft - both grabbing the emotions. Not an easy thing to nail in this game #Adbowl #Brandbowl
Half-time picks Audi for classic #adbowl clever and Stella Artois with a celebrity win (both released pre-bowl btw)














