Senior Marketer for Fashion and Luxury Brands. Vinyl DJ on the side. Current: rag & bone / Paul Stuart Past: Esprit / J.Crew / Mulberry / Gap.

New York City
Joined December 2008
Over the last year, I've been working on rag & bone's brand strategy, leading to this launch campaign - following Cara Delevingne on tour as she wrapped up her debut US Tour. We tried to do something different by embedding the collection into the tour and capturing it along the way. A whole month of activity follows, including another tour documentary with a certain NY Indie Rock icon. Directed by Oasis tour documentarian @danielbroadley Needless to say, and quite proud of this one.
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Mind blown by You Can See Everything.
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Funny how Oasis’s reascendancy makes this feel especially lame.
18 years ago Jay-Z became the first rapper to headline Glastonbury & trolled Oasis when they said rap had no place there. He came on stage playing their song Wonderwall & then flipped it into 99 Problems and destroyed the stage 😭
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A better one than we got
What kind of future was Joe Colombo designing for?
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The quality of the ads has notably declined. Either space cadet shit (Calm app in your Lincoln? Sure....) or are just erectile dysfunction ads masquerading as trucks (you can feel alive again and tame that sense of deep suburban inertia with a RAM)
Big-budget car ads are slowly disappearing from your TV… even during NFL games. That means more ozempic, more liberty biberty and more Sydney Sweeney. Yay?? wsj.com/cmo-today/where-have…
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This whole shoot is incredible. A counter to the post-psychedelic London you see prop up elements of popular culture.
From a feature in The Sunday Times magazine, outside The Black Raven, Bishopsgate. 1970 Photo by David King
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Becuase it's awful.
The Ringer & Puck's Matt Belloni predicts Netflix will pull back on podcasts after firing their Head of Content: "I think they'll pull back. I could see them investing less" Bloomberg's Lucas Shaw: "[Netflix CEO Ted Sarandos] wasn't as excited about that type of programming"
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Honest to god through it was Noel Fielding for a minute.
BREAKING: Acne Studios taps former Balenciaga artistic director Martina Tiefenthaler as Creative Director
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Classic Streisand effect moment. Smart move by a brand I’m sure many people have never heard of.
Caddix responded Caleb Williams’ $11K NFL fine, saying the Bears QB bought the cleats himself and has no endorsement deal with the brand. The brand will also cover the fine. 📸: Getty via: Linkedin
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How it life feels like between 12-5am
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James Denman retweeted
i’m fascinated by the almost-overnight mindset shift among chinese luxury consumers. they’re favouring homegrown brands over european ones. an ft commenter on why:
It’s wild how fast Chinese consumers are pivoting from global to domestic luxury brands @andjelicaaa @bmorrissey @troyyoung
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Interesting way to nuke your small business.
The Airbnb host tabtrums over getting rid of ridiculous terms is great content This woman truly believes she is better than other people
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“It feels uniquely American (at least to me, as an American) to treat aesthetic identity as something that can be purchased, upgraded, and swiftly replaced” Superb read.
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"Can hear the aura when you walk in here?" Insane statement.
You know that Ferrari is having problems with the Luce when they have a Gen Z food influencer as a new pitchman $RACE
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James Denman retweeted
# Black October For anyone who knows me even somewhat well, it's clear that I am a 99th percentile tech optimist. However, the vibes have shifted for me quite a bit in the last 18 hours, and I feel a moral imperative to share what I'm thinking and feeling with my circles so that everyone can understand, and hopefully take seriously, what's happening right now. I think October 2026 will have many chapters written about it in the history books. You know those scenes in financial movies like Margin Call where someone realizes that they're all fucked, and no one else sees it yet? And that person feels like they're crazy, and then suddenly everyone is pulling an all-nighter in a boardroom and freaking out? Yeah, that's kind of how this is feeling right now in the SF/Bay Area/AI circles. We're 48 hours into what is being called Black October. In the last 2 days there have been several dozen cyber attacks which, in isolation, would each have been the worst to happen in an entire calendar year. Every sector from government to education to big tech and banks is being massively affected, and people are starting to freak out. In a nutshell, what's happened is that frontier AI models have gotten to a point where they are as advanced as the most sophisticated programmers, with one critical difference: they can work 24/7, and you can spin up 10,000 of them with a single command and they'll work together tirelessly until they accomplish their task. The most advanced models today are from companies like Anthropic and OpenAI, whose current best technology is so good that they haven't been able to roll it out to everyone yet because of the national security risks it poses. Meanwhile, the best open source models (where anyone can just download the model weights and do whatever they want with them, uncensored) are slightly behind the frontier but still 90-95% as capable. These models, developed primarily in China, are being used by black hat hackers to wreak havoc on the Western capitalist structure. Presumably, this has been part of China's plan the entire time, and we're seeing its implications fall out in real time. In red-pilled AI circles, we've been sharing and reading papers called things like "Situational Awareness" and "AI 2027" for the last year or so, which at the time felt a bit like near-term speculative fiction. They laid out the case for why Artificial General Intelligence (AI smarter than any human at any knowledge task) and Recursive Self-Improvement (models that are able to use themselves to get better) weren't half-baked future ideas anymore, but instead an inevitable outcome of the linear progress that's happening. These papers would then talk about things like "takeoff scenarios," trying to envision how that moment would come to be and what it would be like when it happened. It would either be a "slow takeoff" that would play out over the course of months and quarters, happening subtly and only obvious to a few. Or, it would be a "fast takeoff" where it would pretty much happen instantly, like a bit flipping from 0 to 1. From everything that I can see and am feeling, we are currently experiencing the fast takeoff scenario. Beyond the crazy security vulnerabilities that have come out recently, there have also been massive breakthroughs in life sciences, fundamental computer science, materials science, and pure mathematics that have all landed in the same time frame. While I still firmly believe that AI will be a net positive for humanity, it's more clear to me than ever that the societal and individual risk is very real, and is playing out NOW. For as much conviction as I have that this is happening, the thing that's caused me to lose sleep is that I don't really know what to do about it, or more importantly, what to tell you, reader, to do about it. So, the best I can do is make a few suggestions that have always been a good idea but are more timely now than ever: Set up 2-factor authentication for everything. I use Duo. Use a password manager across your devices. I use 1Password. Get an identity protection app set up. I use Alta. Move your IoT devices to their own network. Claude helped me do this. And last, but certainly not least, if you've been avoiding leaning into AI, see this as a catalyst to wake up and start using it. Don't just use the chat mode version of ChatGPT/Claude; click that Code/Work button and see how easily you can have AI write code to help you with your job. One of the biggest vulnerabilities was in a massively popular programming language called PHP, and the prompt that set it off was literally, "Find vulnerabilities in php." This is an unprecedented time for humanity, but as we've done with many things before, we will prevail so long as we are kind, loving, and open-minded to the world. Much love.
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Only Brits could get away with something as commedically black hearted like this. Sensational stuff.
I’ve never ever seen Ricky Gervais like this before …
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James Denman retweeted
Mystery finalist for James Bond, eh?
The four finalists for James Bond are: • Callum Turner • Josh O’Connor • Jack Lowden • Mystery Actor Final screen tests are set to take place next week. 🔗 deadline.com/2026/10/james-b…
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James Denman retweeted
I actually think Netflix is suffering right now for the opposite reason. From the newsletter yesterday:
People are losing the attention span to even watch 30 minute TV shows as short form video eats the world.
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