@thenudge_in

poverty-free India, within our lifetime

 Bengaluru, Karnataka
thenudge.org
Joined May 2015
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  • Followers5K
752Media
💬“For the first time, technology speaks our language” Speaking at #charcha2026, Atul Satija, Founder Mentor, The/Nudge, explained how AI can revolutionise India’s development sector — from empowering smallholder farmers to expanding healthcare access in remote rural areas. – at New Delhi, India
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At #charcha2026, the conversation on “Towards A Samaveshi Viksit Bharat”, opened with the Keynote Address by Shri Amit Shukla (IFS), Joint Secretary, DoRD, @MoRD_GoI The session focused on scaling the Graduation Approach.
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Honoured to announce that Shri Amit Shukla (IFS), Joint Secretary, DoRD, @MoRD_GoI, will deliver the keynote for the session, "Towards A Samaveshi Viksit Bharat", at #charcha2026 He will speak on how the 'Graduation Approach' is being scaled, leading towards a 'Viksit Bharat'.
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At #charcha2026, "AI ka Hisaab-Kitaab: From Sticker Shock to Economic Opportunity", a panel discussion co-hosted by The/Nudge, with Gates Foundation and GxD Hub as knowledge partners, will unpack the economics of AI, and the path from experimentation to adoption. (1/3) – at Anekal Bangaluru, India
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Hear from: - Abhishek Singh (IAS), Director General, National Testing Agency, Ministry of Education, GoI - Debdoot Mukherjee, Chief AI Scientist & Head of Demand Engineering, Meesho - Kanishka Chatterjee, Managing Director, the^delta (2/3) – at Anekal Bangaluru, India
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- Nakul Jain, Co-Founder & CEO, APLYD | Partner, Athena Infonomics - Shalini Kapoor, Chief Strategist, Data & AI, EkStep Foundation 📅 15-16 September 📍 India Habitat Centre, New Delhi Book your seat now: bit.ly/4r5oSaN (3/3) – at Anekal Bangaluru, India

Charcha 2026 | India’s Largest Collaborative Convening - Sep, New Delhi

Join changemakers and leaders at Charcha 2026, India’s largest social impact event at India Habitat Centre, New Delhi – Sept 15-16.

charcha26.thespark.org.in
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At #charcha2026, Shri Amit Shukla (IFS), Joint Secretary, DoRD, @MoRD_GoI, will deliver the keynote for the session on "Towards a Samaveshi Viksit Bharat", co-hosted by The/Nudge. (1/2)
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Leaders from government, policy, research, and grassroots implementation will come together to discuss how India can drive equitable, lasting growth for its most vulnerable households using the 'Graduation Approach'. Book your seat: bit.ly/4ihwchd (2/2)

Charcha 2026 | India’s Largest Collaborative Convening - Sep, New Delhi

Join changemakers and leaders at Charcha 2026, India’s largest social impact event at India Habitat Centre, New Delhi – Sept 15-16.

charcha26.thespark.org.in
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In Jharkhand, 5,400 women-led households are moving through the final stretch of a multi-year journey out of multi-dimensional poverty. This year, they graduate. The program is run by the Govt of Jharkhand, with Zee Entertainment Enterprises Limited supporting it. (1/2)
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Nine in ten families are now food secure and active in their local self-help groups (SHGs). Most are engaged in a livelihood of their own, and using SHG savings and credit to grow it. Our deep gratitude to Zee Entertainment Enterprises Limited for backing the program. (2/2)
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Poverty is experienced by households. But poverty is often sustained by the village around them. This is why we believe poverty alleviation needs to operate at two levels, simultaneously. At the household level, we must go deep with those furthest behind. (1/2)
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At the village level, we need to work on the conditions that determine whether households can sustain and build on their progress. That's the case for the "whole-of-village" model. And that's what we are building with UdGram. Watch this space to know more. (2/2)
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On 1 September, the @MoRD_GoI, under @DAY_NRLM, in partnership with The/Nudge, released two independent evaluations of its Graduation Approach pilots at the Learning Convening, "Evidence and Insights from Special Project Pilots," held at India Habitat Centre, New Delhi. (1/2) – at New Delhi, India
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The convening brought senior leadership, partners, and State representatives together. The UPAJ outcome evaluation (Jharkhand) tracked households from baseline to endline; the ILP household selection process evaluation (Assam and Tripura) assessed fidelity to design. (2/2)
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What are the outcomes of the three-year journey that our Didis undertake? This was explored in the Endline Study of UPAJ (Jharkhand), the first Innovation Pilot under the @MoRD_GoI and @DAY_NRLM, which became the blueprint for the Samaveshi Aajeevika Yojana. (1/3) – at Anekal Bangaluru, India
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The project started by selecting the most vulnerable households in January 2023. The Endline study was conducted in February 2026 with 415 Didis across 4 blocks of Jharkhand, comparing their status against the baseline across areas of food security, livelihoods, and more. (2/3) – at Anekal Bangaluru, India
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The UPAJ Endline outcomes reflect the Graduation Approach model's impact on economic, social, and psychological growth, and the inclusion of the most vulnerable households. On September 1, the UPAJ Endline Study Outcome Evaluation Report will be released by @MoRD_GoI (3/3) – at Anekal Bangaluru, India
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Gakihir Barman of Bamunitila village once lived at the mercy of irregular daily wage work. Today, with support through the SETU project, she is writing a new future for herself. Our sincere thanks to The Great Eastern Shipping Co. Ltd for shaping such journeys. (1/2)
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SETU project is an economic inclusion program under @MoRD_GoI and @DAY_NRLM , implemented in Assam by the Assam State Rural Livelihoods Mission (ASRLM). With greater access to resources and social security schemes, Gakihir's livelihood now has both roots and direction. (2/2)
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Instead of helping families climb out of poverty one by one, what if we helped an entire village rise together? That is the idea behind UdGram, our whole-of-village approach to poverty graduation, starting off with 14 villages in Rayagada, Odisha. Watch this space for more.
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