And he doubled down after that, on this bird app almost 10 years later, smh.
Tobs retweeted
So now y’all trying to act like Jay-Z — who most people consider to be the greatest rapper EVER — isn’t relevant enough to be the Super Bowl halftime performer? And is a nepotism hire?
Respectfully, that’s just stupid.
Also: When Roger Goodell partnered with Roc Nation, he said then he hoped one day he’d be the Super Bowl halftime performer.
Replying to @jemelehill
The last solo "hit" Jay-Z had was, “The Story of O.J.” (from the 2017 album 4:44), which peaked at No. 23 on the Billboard Hot 100.
This isn't a DEI hire, it's a nepotism hire. And you know what? That's fine. Who you know is more important than what you know.
#SuperBowl 🙏
Artistes usually pay to perform at the Super Bowl
Jay Z is so funny. He rejected them in 2017 when he would have had to pay.
But now that he is paid 5million a year to organize the show, he might be the first artist to get paid to perform 🤭🤭
Tobs retweeted
FUN FACT
JAY-Z was/is the 1st rapper to:
- Headline Coachella.
- Headline Glastonbury.
- Have ownership in a professional sports team.
- Turn a clothing line to a commercial asset.
- Reach 25 Grammys.
- Found & own a liquor company.
- Be the president of Def Jam.
- Be inducted into the Songwriting Hall Of Fame.
- HAVE A LIVE CONCERT BROADCASTED ON CABLE TELEVISION.
- Be inducted SOLO into the Rock n Roll Hall of Fame.
- Be Rap’s 1st Billionaire.
- Own a music streaming service.
People are never satisfied. So he is the halftime show strategist. He has brought people of color to every show while breaking the shows records. 70% of players are black
However you want him to create black NFL owners and coaches too? As an entertainment strategist? 🤣
Tobs retweeted
What was going through Mark Pitts’s mind when he brought Jay-Z and Nas together? The unsung hero behind the pair’s truce gets candid with GQ’s Frazier Tharpe.
See the full interview: gq.visitlink.me/KcMiFl
Kid needs a history lesson.
2017: Hov declines to headline.
2019: He partners to shape the shows at will
2020: He brings us J.Lo and Shakira, followed by a run of iconic shows
2026: 4 of the 5 most-watched halftime shows are from Hov
Now he’s finally taking the stage himself
Kid Rock: “Nothing against Jay-Z… But it seems like there's a little bit of a DEI hire there going on.” @Acyn (2026)
This is why this roc nation will not crumble as you guys desire
🚨EXCLUSIVE: I’m told Jay-Z & Roc Nation have Committed to sending Nevada, the 3 yr old Soccer phenom who had Police called to his Soccer Game to remove him & his family, to Spain in December & plan to make the trip an impactful athletic experience.
I’m told they’ll work with the Roc nation sports division over seas.. As they represent a lot of soccer players and plan to create opportunity for Nevada by doing all of the above.
For Background — Nevadas family has openly discussed moving to Spain previously because this is where he can really immerse himself into the sport.
Story developing …
🙏🏾🖤 #browngirlgrinding
Tobs retweeted
Jay Z is also the first rap artiste to headline Coachella . For 11 years Coachella was a rock festival, no rapper had ever headlined it until Jay Z walked out on that stage on April 16, 2010. See how he opened doors for rap both in the US and UK? 🐐
I can’t wait for 30th anniversary for Black Album tour in 2033.
That album will rock any stadium in the world
I don’t understand what social media did to you guys mehn. It’s like I’m dealing with blindfolded robots on this app..
How does Dre have more charisma or swag than Jay Z? Lol
Tobs retweeted
Hov has treated his tour all year as a Super Bowl testing ground, mini experiments to condense a legendary catalog into a flawless 13 minute set. From the Hard Knock tour to Glastonbury to Live Nation Partnership to NFL curation, he wrote the blueprint for live music in hip hop.
One of the reasons Jay-Z is finally doing this, after Roger has wanted him to since 2017, is that the NFL stood by him through last year’s false allegations. They were real Gs.
So Hov wants to reward the real Gs by bringing the GOAT to their stage. 🐐
Roger Goodell speaks on Jay Z picking himself for the SuperBowl & the official announcement
(Via @AppleMusic)
Tobs retweeted
Roger Goodell speaks on Jay Z picking himself for the SuperBowl & the official announcement
(Via @AppleMusic)




























