I just crossed $200,000 of revenue on X this year I’ve turned X into my full time business It’s allowed me to quit my job It’s allowed me to interact with billionaires and meet my heroes Here’s how the money breaks down and the exact playbook you can steal to do the same: 🔶 First let's start with the revenue breakdown: • X Consulting: $75,000 • X ad share: $1,600 • Newsletter sponsorships: $49,000 • Premium newsletter (1% Club): $23,000 • Courses: $50,000 • Affiliate links in newsletter: $2,000 • $300 for the X subscription button which FINALLY just got turned on after waiting months. 🔶 Changes since last breakdown + Sent 3 marketing emails about my course, driving more revenue + Increased attention on X landed me a few more coaching gigs + X subscription button finally turned on Next let's get into how you copy this playbook: 🔶 Find your niche Your niche should be the intersection of 3 strong skills you have If you choose 1 skill, there will always be someone out there better than you But if you choose 3 skills, you're now skill stacking which makes you unique My skill stack is: 1. Writing 2. Marketing 3. Technology (understanding the algo code) These 3 combined make me hyper unique in the market 🔶 Consulting/coaching This is the easiest to start Create content around your niche and establish authority Then after a couple months of establishing authority, reach out to people who have shown interest in your content and offer to help them for free Get a testimonial Now find someone else to help, but charge a little bit Keep increasing the price with more demand 🔶 Ad Share I got good ad revenue this month because I've been sharing my high conviction opinions about the algo/rebranding Share your polarizing, high conviction opinions about your niche It'll start conversation, which drives ad impressions 🔶 Newsletter I truly believe any serious content creator needs a newsletter Start one and drive people to it through your content With enough subscribers (typically around 1k), you'll start getting demand for sponsorships Charge a little, then increase price as more people reach out 🔶 Courses/digital products It's never been cheaper/easier to create digital products I use Kajabi which is expensive, but you can easily create a guide or ebook on Notion and sell it to your audience Digital products are the best because you only need to create it once, then you can sell it infinite times 🔶 Subscribe button FINALLY got this turned on after months of waiting My plan is simple: I'll be holding subscriber only Spaces every week It'll be an opportunity for people in my audience to have intimate conversations with me where they can ask for my help I'll also be able to help coach them/give them advice with a group of like minded people Could not be more excited to build out this revenue stream. Such an amazing way to connect with my audience I think subscriber only Spaces will be a game changer 🔶 Conclusion It took me 20 months on X to get to this point It took daily and consistent effort to build authority in my niche, then create products that are of value to my community I don't write this post to gloat, I write it to show you what's possible when you put in an effort Find your niche, then keep giving value It isn't give give give give take It's give give give give receive After giving enough value for long enough, your audience will be begging to give YOU value It all can be boiled down to this: create so much value that you simply cannot be ignored Happy to answer any questions you have! I'm an open book