If your agency lives in Slack, Uppie lives there now too. You can DM it or @ it in a channel and ask how your accounts are performing without opening another dashboard. Setup is at uphex.com/slack if you want to try it
13
Google or Meta for a local client comes up a lot and honestly for most of them it's both... search catches the people who are already looking, then Meta is great for retargeting the ones who clicked and didn't book. They work together way better than people give them credit for
1
1
34
Something we hear from agencies all the time... the monthly client call turns into an argument about which dashboard is right. GA4 says one thing, Meta says another, the CRM says something else. What's worked best in my opinion is picking one number per client that you actually report on (usually leads in the CRM) and putting the platform numbers next to it, so nobody's debating it. Saves a lot of headaches, that's for sure
13
Most agencies don't have a lead problem. They have a "what exactly do you sell" problem.
If a prospect can't repeat your offer back in one sentence, more ad spend just buys more confused sales calls.
13
Open your homepage. Don't scroll. Could a stranger tell you what they'd be buying... or only that you do marketing?
1
13
If they need the call to figure out what you sell, the page didn't do its job. One sentence. That's My Agency MVP. myagencymvp.com
8
You're writing the ads, taking the sales call, and doing the work. Same person. Three hats. If it takes all three to explain what you sell... is that an offer, or a job description?
1
12
One customer, one outcome, said in a sentence. Then one person can sell it. That's My Agency MVP. myagencymvp.com
5
You can screw around in the stack all week, close the laptop wrecked, and Monday still looks the same. How much of last week was selling... and how much was another tool?
1
6
Our answer: another dashboard won't fix Monday. An offer you can sell more than once will. That's My Agency MVP. myagencymvp.com
3
If you vanished for 30 days, how many client accounts would still run fine?
Most owners can't leave for a week. Every account is a custom build and they're the load-bearing wall. Feels like job security. Usually it's a ceiling.
How many would survive without you?
1
1
23
Our answer: the accounts on a system instead of on you. Same templates, same launch checklist, same reporting rhythm.
The owners who get past ten clients stopped custom-building every account. That's My Agency MVP: a repeatable build.
myagencymvp.com
11
Friday, so here's the weekly rundown of what shipped in UpHex.
The big one: Google Demand Gen campaigns. You can now build them, and open them in their own workspace with creative, audience, and performance in one place.
Google got a lot of attention this week. Facebook reconnection got smarter. When a connection drops, it now restores your saved pages and client bindings instead of leaving you to rebuild it by hand. Connection failures also tell you what actually broke and how to recover.
Template creation changed shape. The old sentence wizard is gone. Now it's a guided chat with a live brief rail so you can watch the plan form while you shape it. The AI interview also researches real Google keywords before writing anything.
Smaller stuff that still saves a Monday: keyword research in onboarding can retry instead of dead-ending, Smart Tracking can count time on page and scroll depth as conversions, leads from EZ Forms keep their campaign attribution, and you can now sign in with HighLevel from the jump.
That was the week. What shipped that you'd actually use tomorrow?
1
44
When a month goes bad, the instinct is to add something. New offer, new niche, new tool. Motion feels like progress. But usually the work isn't the problem. You already deliver fine. Adding a fourth service just gives you a fourth thing nobody asked for. Last time things slowed down... what did you add, and did it actually change anything?
1
1
30
Our own answer to that question: we stopped adding and got serious about productizing what was already working. The agency owners who climb out of a bad month fastest aren't the ones with the most services. They're the ones with one sharp offer they can explain in a sentence and sell without a custom proposal. That's the whole idea behind My Agency MVP. Take what you already deliver well, package it once, and let the offer do the selling. If the work isn't the problem, a fourth service won't fix the month. A tighter offer will. More here: myagencymvp.com
11
You can do the work and they still hire the other guy for $200 less. Not because he's better. Because you sounded the same. When somebody asks why they should pick you over the last agency, what do you actually say?
1
1
54
Stuck under $5k MRR?
You don't have a leads problem.
You don't have a sales problem.
You have an OFFER problem.
Fix the offer, fix the business.
Most agencies skip this step and wonder why nothing converts.
22
How to sell in 5 minutes (really):
1. Stop talking about features
2. Ask about their pain
3. Show them you've solved it before
4. Make the next step obvious
Most agencies overcomplicate this.
The best ones keep it stupid simple.
1
23
Leads are cool.
But CALLS? That's next level.
Coming soon to UpHex:
→ Call Now campaigns
→ Landing Page ads
→ Messenger & Messenger Chat
→ Google PMAX
Stop settling for form fills. Start getting phones ringing.
Sign up for a free trial → UpHex.com
1
32