Growth Advisor & EIR @ Reforge. Former Growth Leader @GitLab, @Acorns, @Growthhackers.
Orange County
Joined July 2011
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Check out my original posts on how to build a growth model bit.ly/2qGfOum, & 90-day Start up Growth Plan bit.ly/2jAJhlv.
Hila Qu retweeted
1/ The RealReal ($REAL) stock is up >7x in ~2 years. Company accelerated growth improving marketing efficiency and profitability. As CMO during most of this time, some thoughts ⬇️
Hila Qu retweeted
The ultimate guide to adding a PLG motion with @HilaQu 💥
Hila is former head of growth at @gitlab, an EIR at @Reforge, advisor to dozens of PLG startups, and author of the incredibly popular series "5 steps to starting your product-led growth motion"
youtube.com/watch?v=7l1fIxk7…
Hila Qu retweeted
"I believe there will be a buyer and that 100% of the deposit base will be assumed. It'll be announced before tomorrow AM when the market opens. We'll see this resolve itself pretty quickly tomorrow."
A must-listen. SVB; what happens now? @jackiereses
(Link in comments) 👇🔥
Hila Qu retweeted
How do you get started with #PLG for early-stage startups? Should you offer a free trial or free version of your product?
Learn more on 2/16 at "Product-Led Growth for Startups AMA" with #startup #growth expert @HilaQu
Register: bit.ly/3wS3CKb
#BlueCollarVC #founders
Hila Qu retweeted
A 26-year-old hero by the name of Brandon Tsay is responsible for disarming a gunman in Monterey Park, California – an act of incredible courage in the face of danger.
I called him to offer him my – and America's – profound thanks and respect.
Hila Qu retweeted
📰 Tied for 8th Most Clicked Article Of The Week (out of 12)
Five steps to starting your PLG motion by Hila Qu (@hilaqu) in Lenny's Newsletter (@lennysan)
Type: #plg, #product, #growth, #products, #FunctionalExcellence
service.pginbox.com/redirect…
For me, doing growth & startups = figuring things out. Facing unknowns --> Figuring things out --> Synthesis --> Sharing. The last 2 steps might be habits from my lab days, but it gives another level of meaning to everything we do.
Just finished recent 20Growth episode with @HilaQu and @HarryStebbings for the second time
This thing is information dense and practical. As an engineer, I loved hearing the callbacks to my lab research days
Will listen again. Thanks to you both!
Hila Qu retweeted
Part 2 of @HilaQu's in-depth guide on building your PLG motion is now live.
Inside:
1. How to set up your PLG infrastructure
2. Recommended tool stack
3. Setting up your team
Hila spent 4 months crafting this guide to save you time and suffering.
Here's a peek. Link in thread.
If you don't want to miss my story from causing an explosion in a biochemistry lab 🧨 to a #Growth leader/advisor helping scale products to millions of users and revenue 💰.
Listen to this episode of 20Growth by the incredible @HarryStebbings
thetwentyminutevc.com/hila-q…
What should you do in your first 7 days, 30 days, and 90 days as a new #growth leader? Read here but in podcast, I shared an updated version: hilaqu.substack.com/p/your-f…
Had such a blast recording the podcast with @HarryStebbings for the 20Growth podcast. We chatted about many things from growth frameworks, hiring & org design, onboarding, and low-hanging fruits, etc.
Listen here: thetwentyminutevc.com/hila-q…
What a 🚀 episode of 20Growth we have tomorrow with @HilaQu answering:
👨👩👧👦 When is the right time to hire your first growth hire?
📈 How to choose your North Star metric?
🚀 What the best growth hires do in their first 7, 30 and 90 days.
Total 🔥 discussion 👇
Want to do PLG? Don't miss this thread @lennysan put out based on my guest blog on 5 steps to start your PLG motion. Part 2 is out covers how to set up tools and teams
lennysnewsletter.com/p/five-…
Hila Qu retweeted
One of my favorite charts from today's epic guest post by @HilaQu.
The many "aha" moments of B2B software:
📣 Big news! As an EIR @Reforge, I’ll be leading Advanced Growth Strategy and Experimentation+ Testing in the Summer Cohort! If you’re in tech and want to make a big impact, Reforge membership is for you. Apply by July 1. Learn more: program.reforge.com/apply?ut…
Hila Qu retweeted
Tomorrow we have a 🔥 of a 20 Growth Episode with @fishmanaf @reforge.
This one is a fricking MasterClass on:
What really is growth? And what it isn’t?
When and how to hire your first growth leaders and team members?
Why the interview process is broken…
Stay tuned! 💥