Amit PR retweeted
‘If morals were money, Facebook would be bankrupt’ – #PR leaders on ad boycott: buff.ly/2CPRyAq @brands2life @BabelPR @YouAgency @GraylingUK @PagefieldLondon
Amit PR retweeted
What is fact and what is fiction? Our client @KingsFertility debunks fertility myths and rumours in @BazaarUK. Spend your lunch hour reading about how your diet might not factor in your fertility success journey: harpersbazaar.com/uk/beauty/…
Amit PR retweeted
It’s not a phase. Don’t let who you are keep you up at night. Do the right thing and get it off your chest. Because like our food, it’s all perfectly natural. po.st/nHfK8i
Amit PR retweeted
We’re coming out today! Our falafely new campaign for all-natural, plant-based food heroes @Gosh_Food can be consumed in outdoor and online film formats. Flexitarians are go! #veganuary #Flexitarian
Amit PR retweeted
'Overservicing is rife', 'Time sheets are abhorrent', 'We need to sell value' – Industry reaction: buff.ly/2sq5nk2 @YouAgency @marywhenman @WeAreAlfred @PRCA_UK @BlurredLondon @HopeandGloryPR @wearebottle
$10.5 billion in pre-orders with $0 ad spend following the launch of the @Tesla #Cybertruck - not bad for some ‘shattered glass’ theatre to get journalists to extensively cover the new vehicle. Nice work @elonmusk 👍👏
Insightful day at #CommsCon19 with inspiring #storytelling & #CrisisComms campaigns. To recap:
1) Media relations is definitely not dying, just getting smarter.
2) Rules of engagement have changed - for #PRs, with journalists, on social etc.
3) Landing coverage is still exciting!
Wide ranging panel discussing the state of media in 2020. Whether large or small, media outlets are facing the following same opportunities:
1. Diversity of journalism
2. Rise of data & how to use it
3. Growth of slow journalism - more podcasts, features etc.
#CommsCon19
Clearly no love lost between publishers and social media networks in this debate. IMO, it’s a battle for consumer attention and what’s at stake is the delivery platform for serving consumers their news. #CommsCon19
Fascinating insight into crisis comms from @UK_CAA around operation Matterhorn to bring back 140k passengers following the collapse of Thomas Cook. In @rmgstephenson’s phrasing, here’s the short haul recap in 4 pics of the long haul operation. #CommsCon19
Great storytelling insight from @thameswater’s @whitevibes on the infamous London #Fatberg lurking in our sewers. From exclusively pitching to one media outlet to through to mass organic pick up. Spot on planning & artful execution. Bravo! 👏 #CommsCon19
Genuinely loving the tales of old school journalism from @fleetstreetfox this morning at #CommsCon19. As a #PR, these are the types of journalists you crave to take out for a drink or pitch a story to just to hear the witty put-downs 😘
The big debate to kick off @CisionUK’s #CommsCon19 ‘Is Media Relations Dying?
Pick up any newspaper, check out a website, watch TV or listen to radio, it certainly isn’t dying in my view. It’s only got smarter.
Measurement has dominated the chat thus far. Data makes us smarter, let’s use it to refine our approach to better media relations. #CommsCon19
Next up, trust in Earned media. All the polls & audits show consumers trust traditional earned media more than sponsored content. Consumers are savvier than before. #CommsCon19