Gideon.lens (🌸, 🌿)

The brilliance of the La Muralla Roja housing project by architect Ricardo Bofill Completed in 1973 in Calpe, Alicante, Spain

Alexander H. McGuffey, The Science-History of the Universe: Pure Mathematics. c. 1909. One cone, four curves. A circle, ellipse, parabola, or hyperbola emerges simply by changing the angle at which a plane cuts through the cone.

WTF!! A Reddit user already recreated the iPhone Duo animation on Galaxy Z Fold 8 🥵

Pre-launch print contest. You pick the artwork from algorithms by @heyjeres & @ty__vek. Some classics/Some new work. We'll pick our 3 favorites, print them and ship them to the winners. US only. All prints are out-of-bounds 1/1s. Enter before 9/1. Instructions in next post. You have to quote this post so we can find your entry. Please read the whole thread in case new details some up.

3.8 million views from a random post about razors some people love curated.supply some think my taste is terrible, my picks suck, and I have no business curating anything ¯\_(ツ)_/¯ anyway, new issue next Sunday :)

Vintage Lacoste poster, 1933

Built a little pattern engine for the Calendly rebrand with @Smith_Diction. It got me thinking about what tools are actually good for in branding.

Introducing Offprint™ The physical magazine made from everything you "save for later" but never actually go back to read. Find online, read offline. Print media is back!

Fortune made a world of American business. Factories.

🗓️ NEW WORK FOR @Calendly 🗓️ Back when we first started S&D one of the most needless hassles that drove me crazy was the email tennis of scheduling a meeting. A few years ago, we started using Calendly, and it was infinitely better. So when they asked us to work on their brand it felt like karma. It's so rare that you get to work on an identity for something that actually changed your business. So we knew we had to do it right. Read the full case study here ↓ smith-diction.medium.com/bra… Special thanks to my whole team at @Smith_Diction who constantly inspire me every day and to @gavinpotenza, @liz__meyer, @studiojud, @j3rks_inc, and @JustinLawes for hopping in with us on this one. Literally couldnt have done it without you.

I hate to say it but I have to say the thing. Talk like this shows how much closer to the bubble bursting we are for AI and especially AI design tools. The most damning part of this is that most if not all of the major AI companies don’t use their own tools for their marketing materials because people can spot AI generated work from a mile away. Your end users, customers, and audiences aren’t machines and AI, it’s people. Which is something we are forgetting. I use AI everyday but I never let it touch creative because I know 1) people will reject it, 2) it’ll only ever be average because that’s all AI can do and 3) there’s no creativity happening here which means no joy or passion. The designers who push and celebrate these tools are only reflections of what they used to be in terms of creatives. It’s sad and disheartening. And for those of you saying it’s the future get used to it, you never understood creativity or human nature to begin with. I said the thing.

What does it take to design for 3 billion? We caught up with @Instagram’s design team to uncover the detailed process behind its major brand update > buff.ly/8bkuqGN #ad