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Aleksandrs

@apasters

Digital Marketing | Analytics | Performance Marketing

 Riga
apasters.com
Joined March 2013
  • Tweets258
  • Following197
  • Followers281
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Photo by Aleksandrs (@apasters)Photo by Aleksandrs (@apasters)Photo by Aleksandrs (@apasters)Photo by Aleksandrs (@apasters)
Sharing my thoughts and suggestions on the technical skills that I believe all digital marketers should learn. Comments and suggestions are welcome, as this list is surely biased #DigitalMarketing apasters.com/blog/essential-…
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Updated my old article on Regular Expressions (RegEx) with Google Analytics 4, GTM and other examples #digitalmarkeing #digitalanalytics #regex apasters.com/blog/regex-guid…
RegEx guide for Google Analytics 4, Google Tag Manager, Search Console, Looker Studio - Digital...

RegEx guide for Google Analytics 4, Google Tag Manager, Search Console, Looker Studio - Digital...

Regular Expressions (RegEx) may seem complicated at first, but once you get to know them, you will manage your Google Analytics and Google Tag Manager like never before.

apasters.com
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Sharing few tips on marketing campaign performance tracking, covering some of the most frequent technical issues and mistakes, at least in my experience. apasters.com/blog/marketing-…
Marketing Campaign Performance Tracking Checklist - Digital Marketing & Analytics

Marketing Campaign Performance Tracking Checklist - Digital Marketing & Analytics

Inappropriate campaign tracking makes it hard or sometimes impossible to evaluate results and find ways to improve performance. I would like to share some of my learning and suggestions on this...

apasters.com
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In this blog post, I ponder the future of the web in Europe based on a few recent court case decisions. cunderwood.dev/2022/02/07/an… #gdpr #privacy #measure
An uncertain future for the web in Europe : Development & Analytics

An uncertain future for the web in Europe : Development & Analytics

Some thoughts on recent cases out of the European Union regarding GDPR and on the future of the Web.

cunderwood.dev
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Data-driven decisions are as good as the data you have! Join the #PowerBIZoomFactor online session with Aleksandrs Pasters from @iProspectLV to learn connecting sales and marketing data for meaningful insights. More about speaker and registration for event bit.ly/2X2YOPV
Image from ZoomCharts (@ZoomCharts)
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[New blog post] Tracking Facebook ads and promoted posts with @googleanalytics apasters.com/blog/how-to-tra… #FacebookAds #GoogleAnalytics
How to track Facebook ads and promoted posts with Google Analytics - Digital Marketing & Analytics

How to track Facebook ads and promoted posts with Google Analytics - Digital Marketing & Analytics

[Updated: Jan 2020] Often I see quite significant amount of facebook.com and instagram.com referral traffic in Google Analytics reports that clearly is driven by paid advertising campaigns or post...

apasters.com
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That moment when you have asap work, but the websites are not loading. You blame WiFi and get frustrated, but soon realize it is due to JS disabled before for some tests and not enabled after..
30 Must-Try Google Data Studio Templates for Every Marketer - nice summary by @GetOribi blog.oribi.io/30-must-try-go… And thanks for the mention!
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Shared my Google Data Studio SEO report template links (see below) apasters.com/blog/seo-report… Any comments and suggestions are welcome #seo #DataStudio
SEO reports in Google Data Studio

SEO reports in Google Data Studio

Google Data Studio is able to automatically import data from Search Console, that allows marketers to visualise Google Search performance data and get SEO insights from the reports. I would like to...

apasters.com
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Consumers (and competitors) will have access to your active ads on Facebook. What is the impact for advertisers? iprospect.com/en/ca/blog/wha…
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Why campaign tagging & naming are important and how to do it right to have good data quality in @googleanalytics apasters.com/blog/why-campai…
Why campaign tagging & naming are important and how to do it right

Why campaign tagging & naming are important and how to do it right

With campaign naming inconsistency and poor structure you may have a hard time reporting, analysing and acting on the data you collect.

apasters.com
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Aleksandrs retweeted
Simo Ahava (@SimoAhava) profile picture
Simo Ahava@SimoAhava18 Sep 2017
Code allergy should be a thing of the past: The Myth Of The Non-Technical Marketer simoahava.com/digital-market… #measure #seo #marketing
The Myth Of The Non-Technical Marketer

The Myth Of The Non-Technical Marketer

There is no such thing as a non-technical (digital) marketer. Anyone working in digital is already technical. The question is what to do about this.

simoahava.com
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Visualizing Search Console & @googleanalytics data in Data Studio apasters.com/blog/seo-report… inspired by @danielwaisberg and @A7med_3ly
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Exciting Data Studio updates: globally available + robust filters + GA Segments + CSV upload! analytics.googleblog.com/201…
Data Studio now globally available

Data Studio now globally available

Last month we announced we removed the five report limit in Data Studio, allowing you to create and share as many reports as needed

blog.google
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#GoogleAnalytics tip of the day. Set Page+Hostname dimensions to check pages with www and no-www versions for #seo duplicate content audit.
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Thank you for sharing! Glad you found it useful. :)
Updated the blog with a few more Google Tag Manager Custom JavaScript Variables - apasters.com/blog/google-tag… #googletagmanager
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Replying to @apasters
@apasters Hey! Greetings from LT! Your 2 posts are in the ultimate list of 90+ GTM resources! analyticsmania.com/post/goog… Keep rocking!
90+ Google Tag Manager Resources - Ultimate list - Analytics Mania

90+ Google Tag Manager Resources - Ultimate list - Analytics Mania

Here's the ultimate list of Google Tag Manager Resources - everything you need to know about GTM: Tags, Triggers, Variables, Recipes, etc.

analyticsmania.com
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Great presentation from Shenda Loughnane, @iProspect Global Strategy Director nitter.gq/iProspectLV/status/783…
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Guide on @googleanalytics and Google Tag Manager debugging apasters.com/blog/guide-goog…
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