The Burner

BOOM 🚨 Tesla’s latest Cybertruck price hike makes a lot more sense now 😳 Just hours later, Elon Musk announced that Tesla will wind down Cybertruck production at Giga Texas around the middle of next year to make room for more Cybercab production 🥲 That leaves the Cybertruck roughly seven or eight months on the line at Giga Texas, and it puts every part of the price update in a new light 💡 Start with the grayed-out base trim. Delivery estimates for the $59,990 Dual Motor AWD slipped by months after its February launch, and those trucks only started reaching buyers in June. With a deadline now in place, that backlog may already fill a big share of the remaining build slots, so pausing new orders keeps Tesla from selling trucks it might not have time to build. The price hike fits the same picture. When a vehicle has an end date at its factory, there’s little reason to chase volume with lower prices. Pricing each remaining truck for margin seems like the natural move, and the smaller $2,500 bump on the Cyberbeast may help steer buyers toward the top trim, too. The timing matters as well. The new prices were already live before Elon’s post, so anyone who now wants a Cybertruck before production winds down will be paying them. Elon didn’t say whether Cybertruck production will move elsewhere or end for good. Either way, its floor space at Giga Texas is going to the vehicle at the heart of Tesla’s robotaxi plans. It’s hard not to feel a little sad about that. The Cybertruck is still America’s best-selling electric pickup, and nothing else on the road looks quite like it. But if it has to step aside, it’s stepping aside for the vehicle Tesla believes will change how all of us get around.