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A tiny web & AI consultancy, helping startups and other ambitious folks solve hard problems. Founded by @ddemaree.

NYC
Joined October 2014
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Moving a site off Webflow with an AI agent can cut costs and speed up your pages. But you still have to deal with the hard parts of running a website, like keeping it current, making it look like yours, and sharing the work with a team. bitsandletters.com/ideas/no-…
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Bits&Letters retweeted
there’s so much confusion about what’s happening in AI because if you don’t use coding models every day it’s hard to understand how quickly progress is accelerating but if you do, you likely have AI psychosis to a degree that it’s impossible to explain it in an understandable way
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In this week's newsletter, I report back from OpenAI's DevDay in San Francisco, and ponder what it means to "build" but not necessarily to "code." emails.bitsandletters.com/po…
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I prides myself on making great websites fast, but for extra-big projects at @bitsandletters I've often needed to bring in extra developers to help out… until now? Here's a rundown of how I built a miniature software factory using @cursor_ai and @linear to work through 200+ page web projects efficiently while keeping an eye on quality: bitsandletters.com/ideas/sca…
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We've had a few engagements lately where the marketing team hires us to implement a CMS, and then engineering turns up and asks why everything can't just be in the codebase. It's a fair question! @ddemaree wrote up our actual answer: bitsandletters.com/ideas/do-…
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Ten years ago, @ddemaree published Git for Humans, a guide to Git and version control aimed at non-coders, like designers and writers. David writes on our blog about the book's legacy and what all has changed (or not) since 2016: bitsandletters.com/ideas/ten…
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Last week we kicked off our newsletter with a look at our gorgeous new logo and brand. Tomorrow, we'll recap Sanity's NYC event, plus some links and updates. Check it out and get yourself on the list: btslttrs.com/letter-20250925
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What happens to your business when TikTok gets banned? Or when Instagram changes its algorithm again? If your answer is "I don't know," you need a website. @ddemaree wrote about why a solid web presence still matters more than ever: btslttrs.com/li-why-start-a-…
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"Websites start failing to scale like Hemingway described going bankrupt: gradually, then suddenly." 💥 @ddemaree breaks down the hidden breaking points that turn your first website from asset to liability: btslttrs.com/bsky-first-site
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Starting a website feels almost old-fashioned these days. But a good one still does what no platform can: ✅ Establishes credibility ✅ Speaks to many audiences ✅ Belongs fully to you @ddemaree wrote about why a website still matters: bitsandletters.com/ideas/why…
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I've spent a little bit too much time on this, but are finally pleased to introduce y'all to our brand new logo mark/icon:
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The finished logo (which I did in 'lined' and 'solid' versions for different contexts, as well as a 'shield' alternate version) is meant to be an ampersand, obviously, but also evokes an infinity symbol as well as the iconography used to represent branching or forking in Git.
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Anyway, here it is! Let me know what you think, and watch this space for avatar/icon updates and more BTS content!
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POV: You're a brand-new design engineering studio whose neurodivergent founder is trying to design your logo/website and everything while also doing real work and you're super in awe of other designers who can do this sort of thing in less than 2-3 weeks can anyone relate? 😅
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