Sorted Branding (@brandingsorted) profile picture

Pushing Boundaries since 2021 Brand Strategy & Design

Mumbai, India
Joined January 2026
Photo by Sorted Branding (@brandingsorted)Photo by Sorted Branding (@brandingsorted)Photo by Sorted Branding (@brandingsorted)Photo by Sorted Branding (@brandingsorted)Photo by Sorted Branding (@brandingsorted)Photo by Sorted Branding (@brandingsorted)Photo by Sorted Branding (@brandingsorted)Photo by Sorted Branding (@brandingsorted)Photo by Sorted Branding (@brandingsorted)Photo by Sorted Branding (@brandingsorted)
Building the world of Tribe. For Tribe Kombucha, we went beyond simply visualising the product — creating a complete 3D environment around the brand. From 3D modelling and product visualisation to mockups, environments and animation, every element was crafted to bring Tribe’s vibrant world to life digitally. A visual universe designed around the product, its energy and its character. Welcome to the Tribe world. More from our work with Tribe coming soon. #Tribe #TribeKombucha #3DVisualisation #3DModelling #CGI #ProductVisualisation #3DAnimation #BeverageDesign #SortedBranding
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Presenting Lankara, Born of Lanka’s Legacy. A premium blended whisky shaped by the character, heritage and spirit of Sri Lanka. For Lankara, we built the brand from the ground up from naming, brand strategy and positioning to identity, custom bottle design and packaging. Every element was crafted as part of one cohesive world: a distinctive name rooted in its origin, a refined visual identity, a bottle designed to command presence, and packaging that carries the story forward. The result is a brand that feels unmistakably Sri Lankan, yet contemporary and premium enough to stand confidently on a global shelf. Lankara. Born on Lanka’s Legacy. Crafted and designed by Sorted. #Lankara #Whisky #BlendedWhisky #AlcoholBranding #BrandStrategy #BottleDesign #PackagingDesign #BrandIdentity #Alcobev #SortedBranding
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Sorted Branding retweeted
Two years ago I made a call that everyone around me thought was unnecessary. We were fully remote and running fine. I decided to move us into a physical office. And not a cheap one. A prime commercial space in Mumbai, the most expensive city in the country to do it. On paper it made no sense. Remote was working. Why take on that cost? Best decision I've made for Sorted. Almost everything changed. The team got tighter. Coordination that used to take ten messages now happened in one turn of the head. The work itself got sharper because people were building in the same room, feeding off each other, catching things earlier. And sales changed completely. Meeting a prospective client in person does something a call never will. You read the room, you feel the hesitation, you handle it right there. Our conversations got better, and so did the kind of clients we started working with. It all compounded. Better conversations led to better work. Better work brought better clients. And better clients pushed us to raise our own standard every single time. Remote can work. But for the kind of studio I want to build, being in the same space wasn't a cost. It was the unlock. Now we're onto the next chapter, building for global clients with more clarity and sharper output. Which means we're hiring across roles. And if you're currently remote and thinking about making the switch to onsite, you're exactly who we want to talk to. We know it's not a small move. We know what you're weighing. Come do your best work in a room full of people chasing the same standard.
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Sorted Branding retweeted
We are cooking something! Coming soon.
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Sorted Branding retweeted
Can Claude Opus 5.5 really create a brand guideline like this, dude? 🧐
A thread of early explorations with Claude Opus 5.5: A short story about a watermelon created by @kevin_t_ngo.
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We are growing & want people who would love to sort it out together! #hiring #mumbai #agency #onsite
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Proudly presenting our work for Nuvia Dishwasher Capsules. From Identity to packaging, we have built the brand from the ground up. #branding #packaging
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We are looking for motion designers who can bring brands & concepts to life. Apply on [email protected] / [email protected]
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We are hiring 2D Motion Designers to work with us from our Studio in Mumbai. Portfolio & CV can be shared to [email protected]/ [email protected] Prior experience of 1 year required
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Introducing Lankara, Sri Lanka’s premium blended whisky brand. 🥃 We built Lankara from the ground up, covering brand naming, strategy, identity, and packaging to create a distinctive premium presence in the alcobev space. A complete brand system, crafted by Sorted. #Lankara #Alcobev #BrandStrategy #BrandIdentity #PackagingDesign #Branding
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Got to work on this amazing brand for their Brand Identity, Strategy & Packaging! Hitting the stores soon! #cpg #branding #packaging
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From naming to identity to packaging, we built Unwind as a functional chocolate brand that feels calm, modern and slightly addictive in all the right ways. The idea was simple: make wellness feel less clinical and more crave-worthy. Soft energy. Clean hierarchy. Playful restraint. Built to stand out on shelves, socials & late-night cravings alike. 🍫✨
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Are you building a d2c brand ?
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Branding compounds. Every action adds or dilutes. Consistency builds strength. #AgencyValues #BrandingAgency
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More comparison = slower decisions. Strong brands feel like the obvious choice. #D2CBranding #Ecommerce
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Brands are becoming systems. Not campaigns. Recognition comes from patterns, not posts. #IndustryInsight #BrandRecognition
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Different ≠ valuable. Only meaningful difference wins. Relevance matters. #BrandStrategy #Positioning
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Brands aren’t built on what you say. They’re built on what people associate with you. Perception > intention. #BrandingEducation #BrandPerception
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Clarity creates speed. Without it, fast execution leads to mistakes. #AgencyValues #BrandingAgency
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