This trend is creepy
1 in 9 US adults is now on a GLP-1 drug for weight loss.
Searches for the experimental one, retatrutide, are up 3,700%.
Just did a deep dive on BFCM. Wrote it up for the data nerds like me
explodingtopics.com/blog/bla…
Apparently my account has been alive for 7 years lol
#MyXAnniversary
Black Friday isn’t a sales day anymore.
It’s a trend validation day.
Best Buy got 193% more visits than an average October day.
Brands that picked their products in October looked prepared.
Everyone else looked rushed.
GLP-1 drugs made $79 billion in 2025.
About 11% of US adults were taking one for weight loss in mid-2026 🧵
Check out the full breakdown: explodingtopics.com/blog/glp…
Skincare ingredients you’ll hear about next year (5-year search growth):
- Kojic acid body wash +9,700%
- PDRN +9,700%
- Hypochlorous acid spray +8,900%
- Mandelic acid face wash +7,700%
- Milky toner +5,300%
Which one are you investing in?
Just did a deep dive on Black Friday stats.
Wrote this up for you
explodingtopics.com/blog/bla…
Everyone says Black Friday is dying.
@Adobe says online holiday spending grows 6.7% this year. Black Friday alone grows 9.2%.
It’s the fastest-growing day of the season.
“LED face mask” searches rose 88% from October to November last year.
A Black Friday trend, not a fad.
What’s this year’s version?
Is Black Friday dying, or just moving to your phone?
55.2% of US online sales on Black Friday 2025 came from mobile.
Just did a deep dive on Black Friday stats.
Instead of spending hours doing that yourself, just read what I found 👇
explodingtopics.com/blog/bla…
Hot take: the SEO keywords everyone chases now are already crowded.
Here are 4 rising ones, with 5-year search growth 🧵
Want the workflow for turning a trending topic into a keyword plan?
We wrote up how one Claude conversation does it:
explodingtopics.com/blog/cla…

