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Matthew Sim (@matthew_sim) profile picture

Matthew Sim

@matthew_sim

Executive Strategy Director @wearesubrosa | Innovation Design Teaching Fellow @Penn | Vegemite lover in NYC. Views belong to the algorithm

 New York, USA
medium.com/@Matthew_Sim/1-the-undertow-dbccda432427
Joined June 2011
  • Tweets3.2K
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Photo by Matthew Sim (@matthew_sim)Photo by Matthew Sim (@matthew_sim)Photo by Matthew Sim (@matthew_sim)Photo by Matthew Sim (@matthew_sim)Photo by Matthew Sim (@matthew_sim)Photo by Matthew Sim (@matthew_sim)Photo by Matthew Sim (@matthew_sim)Photo by Matthew Sim (@matthew_sim)Photo by Matthew Sim (@matthew_sim)Photo by Matthew Sim (@matthew_sim)
Nike did the math. A younger consumer who can afford $150 Flyknit racers likely has substantial disposable income and lives in a city. Two-thirds of Nike consumers are under the age of 35. #nomercynomalice #NikeKaepernick #Google l2inc.com/daily-insights/no-…
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Matthew Sim retweeted
The Onion (@TheOnion) profile picture
The Onion
@TheOnion18 May 2018
‘No Way To Prevent This,’ Says Only Nation Where This Regularly Happens trib.al/Zggo6PI
Image from The Onion (@TheOnion)
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The population of #Manhattan, hour by hour.
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Unplug for an hour at a time, as often as you can hbr.org/2018/03/to-control-y…
To Control Your Life, Control What You Pay Attention To

To Control Your Life, Control What You Pay Attention To

Your attention determines the experiences you have, and the experiences you have determine the life you live. Rather than allowing distractions to derail you, choose where you direct your attention...

hbr.org
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Matthew Sim retweeted
Adam Liaw (@adamliaw) profile picture
Adam Liaw@adamliaw15 Mar 2018
For the love of God please don’t follow David Chang’s advice in Ugly Delicious to badger and be obnoxious to Chinese waitstaff until they reveal their restaurant’s non-existent secret unprinted menu. That’s insane.
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Dad Jokes (@Dadsaysjokes) profile picture
Dad Jokes
@Dadsaysjokes24 Sep 2017
My wife asked me to stop singing wonderwall to her. I said maybe
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You know where citizens are required to stand for the National Anthem? North Korea.
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Matthew Sim retweeted
David Frum (@davidfrum) profile picture
David Frum
@davidfrum23 Sep 2017
A great way to show respect for the flag is to refuse offers of clandestine election assistance from hostile foreign espionage agencies
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R/GA (@RGA) profile picture
R/GA
@RGA15 Sep 2017
Had the worst nightmare: I forgot what I was pivoting to.
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Adam Liaw (@adamliaw) profile picture
Adam Liaw@adamliaw8 Sep 2017
B O N E B R O T H I S S T O C K
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lol here's a project I've been working on. making @realDonaldTrump's political flip flops into actual flip flops. nitter.gq/prezflipflops/status/9…
President Flip Flops (@prezflipflops) profile picturePresident Flip Flops@prezflipflops5 Sep 2017
Going back on your word, one step at a time. Introducing #PresidentFlipFlops: Electoral College Edition.
Image from President Flip Flops (@prezflipflops)
Image from President Flip Flops (@prezflipflops)
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To all the industry people that talk about advertising has the possibility to change the world. Now would be pretty good time to step up.
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Mark Ritson (@markritson) profile picture
Mark Ritson@markritson25 Aug 2017
Read it and weep. And it's only going to get worse. nitter.gq/ianbremmer/status/9010…
ian bremmer (@ianbremmer) profile pictureian bremmer
@ianbremmer25 Aug 2017
Monopolies 90% of search ads: Google 80% of social traffic: Facebook 75% of e-book sales: Amazon (ht Jonathan Taplin)
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MoonPie (@MoonPie) profile picture
MoonPie
@MoonPie21 Aug 2017
Lol ok nitter.gq/Hostess_Snacks/status/…
Hostess Snacks (@Hostess_Snacks) profile pictureHostess Snacks@Hostess_Snacks21 Aug 2017
Hostess has declared Golden CupCakes the official snack cake of the eclipse. #SolarEclipse2017
Image from Hostess Snacks (@Hostess_Snacks)
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Matthew Sim retweeted
R/GA (@RGA) profile picture
R/GA
@RGA13 Aug 2017
Let me tell you a story.... [5 sec video of a pizza w "yumm!" over it] The end.
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CNN (@CNN) profile picture
CNN
@CNN2 Aug 2017
Cute kid fist-bumps his way through an airplane, "making flying the friendly skies even friendlier" cnn.com/videos
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Matthew Sim retweeted
Emily Barry (@EmiBarry) profile picture
Emily Barry@EmiBarry26 Jul 2017
"Wow 3 tattoos.. those are pretty permanent you know" Me: wow 3 kids... those are pretty damn permanent CAROL
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Matthew Sim retweeted
Adam Liaw (@adamliaw) profile picture
Adam Liaw@adamliaw18 Mar 2017
Is there a Marvel superhero origin story where a troubled Asian billionaire learns Western mysticism and fighting from a wise old white guy?
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How Great/All We Got at the #Grammys w/ My Cousin Nicole, Kirk Franklin, Tamela Mann & Francis and The Lights
Video

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Brands and agencies need to break the bad habit of over-relying on proxy metrics From book by @WeAreSellSell
Image from richard shotton (@rshotton)
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