Discovering what really works in sales and marketing optimization through testing and research.
Jacksonville Beach, Florida
Joined June 2008
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Join MECLABS' free AI Guild.
A community for customer-first marketers using MECLABS AI to make better marketing decisions and build value for the customer.
guild.meclabsai.com/
MarketingExperiments retweeted
Build Together: Create your first conversion-focused system driven by AI
Join Quin McGlaughlin for a hands-on AI Guild workshop to build custom marketing agents or sales tools on Monday (Nov 9) at 2 pm EST
Register for free at meclabs.com/workshop
MarketingExperiments retweeted
TODAY (Wed, Nov 4) at 2 pm EST – learn why people say 'yes' to your page, and how to fix the spot where they're saying 'no'
Join Flint McGlaughlin, Azad Abdullahi, and @DanielBurstein for 'The Once and Future Landing Page: Conversion Optimization in the AI era'
There is no cost to join this AI Guild session. Register now at meclabs.com/lpo
#B2B #B2C #B2Bmarketing #B2Cmarketing
MarketingExperiments retweeted
TOMORROW (Wed, Nov 4) at 2 pm EST – get ideas to improve conversion on your landing pages
Join Flint McGlaughlin, Azad Abdullahi, and @DanielBurstein for 'The Once and Future Landing Page: Conversion Optimization in the AI era'
There is no cost to join this AI Guild session. Register now at meclabs.com/lpo
MarketingExperiments retweeted
Looking for examples from your experience for the @MarketingSherpa article
1 moment that changed your approach
Place it in a concrete marketing example – before/after/results
Previous articles so you can see what we publish marketingsherpa.com/article/…
#JournoRequest #PRrequest
MarketingExperiments retweeted
“We do not optimize a webpage; we optimize the sequence of thought.” – Flint McGlaughlin
What does that mean for landing pages in the AI era?
Join Flint and the team for 'The Once and Future Landing Page: Conversion Optimization in the AI era,' a free, live, interactive AI Guild session on Wednesday (November 4th)
Reserve your seat at meclabs.com/lpo
MarketingExperiments retweeted
“Why don’t we rethink the traditional way in which people are accessing products?” – Azad Abdullahi
Learn about shoppable conversations in our latest product update
guild.meclabs.com/c/video-li…
MarketingExperiments retweeted
Help your customers with something you know especially well.
Get ideas from the real-world examples in our latest article
marketingsherpa.com/article/…
MarketingExperiments retweeted
Looking for examples from your own work for a @MarketingSherpa article
What marketing results surprised you most in the past year & why?
Pitch me a specific marketing example
Previous articles so you can see what we publish: marketingsherpa.com/article/…
#JournoRequest #PRrequest
MarketingExperiments retweeted
Decades ago, Flint McGlaughlin pioneered the landing page optimization and conversion rate optimization tactics many digital marketers still use today.
In next week’s live AI Guild session, he’ll teach you what’s changed (and what hasn’t) with the widespread adoption of AI:
– The Once and Future Landing Page: Conversion optimization in the AI era
– Wednesday, November 4th at 2:00 pm EDT
– Interactive Zoom webinar
– Facilitators: @FlintsNotes, Azad Abdullahi, and @DanielBurstein
– Based on MECLABS research and case studies from @MarketingSherpa
In this session, we’ll show you why the landing page is not being replaced – it is being re-imagined on first principles.
REGISTER NOW for this no-cost event at meclabs.com/lpo
MarketingExperiments retweeted
Getting found in AI search starts with answering the questions businesses often dodge:
💰What does it cost?
⚙️ How do you work?
🤝 Who are you a good fit for?
🚫 Who aren’t you a good fit for?
See real-world before/after examples in our latest article marketingsherpa.com/article/…
MarketingExperiments retweeted
Looking for examples from your experience for @MarketingSherpa article
How do you use AI to get deeper customer insight without losing the human meaning that makes brands matter?
Previous article so you can see what we publish marketingsherpa.com/article/…
#JournoRequest #PRrequest
MarketingExperiments retweeted
The new version of MECLABSai is now live. MECLABSai helps you build conversion-focused systems that generate leads, bookings, and sales.
meclabsai.com/
MarketingExperiments retweeted
The Once and Future Landing Page: Conversion optimization in the AI era
Join digital marketing pioneer Flint McGlaughlin on November 4th at 2:00 pm EST
Register now for this free AI Guild session at meclabs.com/lpo
MarketingExperiments retweeted
Social works in B2B when you treat it like a managed community
Get ideas from this classic MarketingSherpa case study marketingsherpa.com/article/…
MarketingExperiments retweeted
Do you use PowerPoint or Lovable for your event decks? We recently debated this internally:
“Adapt delivery to the recipient, but let the essence govern the adaptation.” – @FlintsNotes
v.
“Even if it isn't all AI written, it feels like it is.” – @DanielBurstein
We posted the full debate in the AI Guild to give you ideas for your own internal debates about when to use artificial intelligence
guild.meclabs.com/c/general-…
#EventMarketing #ContentMarketing #B2Bmarketing
MarketingExperiments retweeted
“Go look at your page and just say, 'could a startup born yesterday write this same page?'” – @Crestodina of @Orbiteers
In our latest AI Guild session, Andy and our own @FlintsNotes shared examples, mockups, tools, websites, and before-and-after examples...not to mention lessons from decades of experience in the back-and-forth commentary
Watch the video replay (and get the slides, transcript, and a resource kit) at guild.meclabs.com/c/video-li…
MarketingExperiments retweeted
TODAY at 2 pm EDT – Learn how to earn trust from a skeptical consumer and machine
Join @FlintsNotes and @Crestodina of @orbiteers in today's free AI Guild session
meclabs.com/transparent
MarketingExperiments retweeted
TOMORROW (Tuesday, Oct. 13) at 2 pm EDT – 'Transparent Marketing, Part 2: How to earn the trust of a skeptical consumer...and machine'
Join @FlintsNotes and special guest @crestodina of @orbiteers
We’ll look at real examples of pricing clarity, evidence architecture, AI-ready messaging, and ways to reduce anxiety so prospects are more likely to believe what they read.
Register for this free AI Guild session at meclabs.com/transparent
MarketingExperiments retweeted
AI is more likely to trust content that is specific, consistent, and easy to verify – the same kind of content a skeptical human would trust.
marketingsherpa.com/article/…
