Barry L.A.

My brother made $12,000 off his YouTube channel this month without any sponsorships, and I just set up a lesson with a pro surfer even though my kidney health is declining and I don't know how much longer I have. Why am I telling you this random information? Because it was my brother who once told me, "You are going to FUCKING die one day." (Sorry for the cussing, but that's what he said.) He was saying that was his mindset behind why he took a risk and quit his job to grow his YouTube channel. Even though he's my little brother, that's probably the best motivation I have ever heard in my life outside of the Bible. I am not saying we should all go travel the world, surf, and waste our money. What I am saying is that you will die one day. Our country might decline to dust, but you won't be alive to see it, because you will die. So you need to be taking action towards your goals or higher purpose. When Joe Biden was president my other little brother joined the Green Berets, even though people were saying joining the Army during Biden was a risk. But he took action, and now he's living. He's doing things every day that would cost us thousands and thousands of dollars in guide fees, plane tickets, and ammo. He didn't sit at home. He took action. So with all the people freaking out about another midterm election, why don't you turn off the news, focus on your family, focus on ways you can make a difference, and yes, focus on yourself. We don't know how much time we have left on this earth, but God does. Do not worry about today or tomorrow (Matthew 6:34), for this is the day the Lord has made (Psalm 118:24). You need to keep moving, and you need to take action for yourself, your family, and your community. Want to get involved with your church? Do it. Want to join the military? Do it. Want to learn a new hobby? Do it. You are useless scrolling X and sitting at home because today made you sad.

Californians made their choice in this election. While this is not the outcome I worked for, I respect the decision of the voters and congratulate Fiona Ma on her victory. I have extended to her my congratulations and my genuine offer to ensure her success as Lt. Governor of California. I am deeply grateful to every Californian who voted for me, volunteered, and supported my belief that the California Dream still matters. I believe that every child deserves a quality education and the opportunity to succeed, regardless of zip code. I believe education is the key to the American Dream and the need to restore meritocracy into our college protocols and students need a College Degree Guarantee to ensure affordability and accessibility. I believe women and girls deserve protection and there should be no place for anti-Semitism in our colleges and workplaces. I believe that no community should ever be burned out of our homes because extinct fish or plants are valued over human lives. I believe that we can have secure borders while ensuring fair and just processes for hardworking migrants in our communities. These principles do not change because an election has ended. I have never hesitated to tilt at windmills, no matter how powerful. The work must--and will-continue. I congratulate all candidates who stepped up to offer a vision for a revitalized California. Today, we move forward with the understanding that California is not a Blue state. Nor is it a Red state. California is the GOLDEN state, and working together, we will Make California Golden Again. Thank you. God bless you, and God bless the great state of California.

We're in a new era of communication, and only one side seems to be living in it. The old guard consultant class is about to be relegated to the dustbin of history. If you think that high prices lost the election for the right, you don't understand marketing. Humans have no problem paying a premium for a good quality brand. Notice the word "brand", not "product". Are Nikes better than New Balance? Nope. But the brand is better. And notice what happened when they tinkered with the brand and screwed their core narrative? Nike stock fell through the basement. Did the product change? Nope. The brand did. It's not the product, it's the brand. Results don't sell the product, the storytelling does. Will these newly-elected commies lower prices? Of course not. Are they gonna get you free healthcare? No, your insurance is gonna get even worse, just like it did the last time they tried socialized medicine. They're not going to do anything they've sold you, but...like Saul Goodman said: if you're committed enough, you can make any story work. The committed storytelling of a couple insane podcasters was enough to fracture an entire political coalition from their own side in less than 2 years...they have zero power, zero credibility, they've never actually governed anything nor produced any results, but...they're good storytellers, and that's all that matters. Are they telling a good story? No, it's atrocious, but they're telling their atrocious story effectively and compellingly. It is 100% true that everything's too damn expensive, and we all know that inflated prices are always sticky. Does anyone know that it's entirely the result of shutting down the global economy over the flu and (both naive republicans and democrats) printing infinity dollars for several years? Nope...because nobody has effectively told that story, and it's an unsexy story to tell. "Free stuff!" is a VERY easy story to tell, and when everyone's gotta take out a second mortgage just to pay their insurance premiums, "free healthcare" is an unbeatable story. It doesn't matter that "free healthcare" doesn't exist and socialized medicine is a terrible product...it's not the product, it's the brand. And "FREE!" is a great brand. You can't get mad at people for having the financial literacy of a 9 year old. I mean, you can, but they outnumber you a million to one, so it's not going to be productive. You need to figure out how to make an unsexy story sexy, or else the "free stuff!" crowd is going to eat your lunch every time. If you give people a choice between earning a six pack on a treadmill or taking Ozempic, they're gonna choose Ozempic...they don't care about the side effects. If you give people a choice between fiscal discipline or free stuff...guess what they'll pick? They don't care about the side effects. With projected growth of 5%, the economy right now is stronger than it's been in generations. Is that the story you hear? Nope. Is that the vibe you feel? Absolutely not, especially when every time you fill up your gas tank, it feels like a diesel enema. It's not the product, it's the brand. A great product can fall into oblivion with bad messaging...a single bad review from one effective storyteller can tank a restaurant. The "influencer economy" is lucrative for a reason; everybody inherently understands the importance of effective storytelling...except the right. Zohran Mamdani gets it...he has an army of influencers on staff. In a perfect metaphor of this transitional phase of old guard vs new wave political messaging, Zohran nuked the Vice President into oblivion with maybe the biggest ratio in the history of the internet. By simply posting the subway assistant meme, Mamdani got 2 MILLION likes, quoting a post from the VP that had only 10K likes. If you're reading that sentence thinking "this is fucking ridiculous, you're talking about social media likes as political analysis now?"...you are the problem. Yes, this stuff matters. Rizz matters. The President did a masterful job of this kind of retail politics in his historic 2024 campaign...you can be angry that this is what politics has been reduced to, but you can either adapt or die. "No the problem is, you didn't deliver enough for the American people!" Are you a moron? Since when does anybody care about that? What have democrats delivered for Californians in the last 20 years? Unmitigated wildfires, homeless drug zombies everywhere, roads that look like Fallujah in 2004...people don't care about results. They think they care about results. That want you to believe they care about results, just as Nike wants you to believe their shoes are better than New Balance...but at the end of the day, all people really care about is the swoosh. Adapt or die.