Harsha Trust

Due to numerous health benefits of Black Paddy, it has a higher consumer demand in the market. Considering this demand, APC program decided to promote Black Paddy cultivation in the kharif season as a pilot in APC cluster of Kundra Block, Koraput district. Currently the harvesting is going on. So far 22.1 tons of paddy have been harvested and sold for INR 7.31 lakhs through Nari Pragati Producer Company Ltd.—a Farmers Producer Company supported by @mission_shakti. As the harvesting is going on, farmers expect to earn more in future. @CMO_Odisha @SecyChief @IPR_Odisha @krushibibhag @Horticultureod1 @OLM_Antyoday @harshatrust @BRLF_India @PRADAN_India #BlackPaddy #EmpoweringFarmers #MissionShaktiFarmers #SustainableAgriculture #KoraputFarmers #APCProgram #APCFarmer #HarshaTrust

The general perception is that men are the farmers, whereas many studies have found that more than 60% of the workforce in India's agriculture sector is women. On National Women Farmers’ Day, let’s unlearn our beliefs and start recognizing and appreciating the contributions of women farmers to the economy and society at large. #WomenFarmersDay #EmpowerWomen #APCProgram #OdishaFarmers #WomenInAg

District Magistrate and Collector of Rayagada, Ms. Parul Patawari, along with other district and block officials, visited a brinjal cluster promoted under the APC program in Ladipanga Village, Muniguda Block. She was apprised about the initiatives undertaken in the village as part of the APC program—synchronized crop production, Non-Pesticide Management (NPM) practices, intercropping and the collective marketing of vegetables through Swarnajyoti Farmers Producer Company Ltd. Upon learning that the farmers are using NPM to cultivate brinjal, she inquired further about the preparation of bio-inputs and the efficacy of the NPM practices. She also appreciated the FPC for ensuring that farmers receive a remunerative price for the brinjals they produce. @CMO_Odisha @SecyChief @IPR_Odisha @PravatiPOdisha @KVSinghDeo1 @Horticultureod1 @mission_shakti @OLM_Antyoday @DM_Rayagada @harshatrust @BRLF_India