Promotion of Agriculture Production Cluster (APC) in Odisha
Odisha
Joined March 2019
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ଦୀପାବଳି ଅବସରରେ କୃଷି ଉତ୍ପାଦନ କ୍ଲଷ୍ଟର (APC) ପ୍ରକଳ୍ପ ପକ୍ଷରୁ ଆପଣ ସମସ୍ତଙ୍କୁ ଅନେକ ଅନେକ ଶୁଭେଚ୍ଛା ଓ ଅଭିନନ୍ଦନ। ଆଲୋକର ଏହି ପର୍ବ ସମସ୍ତଙ୍କ ଜୀବନରେ ସୁଖ, ଶାନ୍ତି, ସମୃଦ୍ଧି ଓ ନୂତନ ଆଶାର ଆଲୋକ ଭରିଦେଉ।
#HappyDiwali
Women farmers in Turekela Block of Balangir district are making commercial horticulture a strong source of earnings under the APC Programme. Over the past two months, farmers have marketed 175 tonnes of pumpkin from 72 acres and 212 tonnes of watermelon from 76 acres, generating a combined revenue of ₹42.3 lakh so far.
Nariswabhiman Farmer Producer Company (FPC), supported by Mission Shakti and facilitated by APC partner Balangir Gramodyog Samiti, is coordinating collective marketing and strengthening women's role in managing and marketing their produce.
@CMO_Odisha @SecyChief @krushibibhag @Horticultureod1 @OLM_Antyoday @mission_shakti @CollectorBgr #BalangirGramUdyogSamiti @BRLF_India
@PRADAN_India
From harvest to earnings, Maa Tulasi Producer Group in Pindapathar village, Bamra Block, Sambalpur district, brought around 23 acres under cucumber cultivation through collective action. The group has marketed 329 quintals of cucumber, generating ₹8,73,330 in revenue.
Supported by the Directorate of Horticulture under the Agriculture Production Cluster (APC) Programme and facilitated by partner NGO ADARSA, Sambalpur, the initiative provided members with a shared platform to aggregate their produce and earn through collective efforts.
@CMO_Odisha @SecyChief @IPR_Odisha @krushibibhag @Horticultureod1 @OLM_Antyoday @mission_shakti @DmSambalpur #Adarsa @PRADAN_India
Pramodini Behera from Tikarpada village in Keonjhar district shares how training through her Producer Group (PG) has supported the adoption of improved cultivation practices, including mulching, drip irrigation and grafted brinjal cultivation, leading to increased production.
These practices have contributed to better productivity, with annual earnings reaching around ₹5–6 lakh and helping her provide better support for her family and improve their quality of life.
@CMO_Odisha @SecyChief @IPR_Odisha @krushibibhag @Horticultureod1 @OLM_Antyoday @mission_shakti @Dist_Kendujhar @BRLF_India
@PRADAN_India
ସମ୍ଭାବ୍ୟ ବାତ୍ୟା ‘ଅର୍ଣ୍ଣବ’ ଓ ଅବପାତ ଆଶଙ୍କାରେ ଫସଲର ସୁରକ୍ଷା ଓ ଉପଯୁକ୍ତ ପରିଚାଳନା ନିମନ୍ତେ ଚାଷୀଙ୍କ ପାଇଁ କୃଷି ପରାମର୍ଶ।
@CMO_Odisha @SecyChief @IPR_Odisha @krushibibhag @Horticultureod1 @OLM_Antyoday @mission_shakti
@BRLF_India @PRADAN_India
#CycloneAlert #CycloneArnab #Agriculture #Odisha
କୃଷି ଉତ୍ପାଦନ କ୍ଲଷ୍ଟର ପ୍ରକଳ୍ପ ପକ୍ଷରୁ ପବିତ୍ର କୁମାର ପୂର୍ଣ୍ଣିମା ଅବସରରେ ସମସ୍ତଙ୍କୁ ହାର୍ଦ୍ଦିକ ଶୁଭେଚ୍ଛା ଓ ଅଭିନନ୍ଦନ।
A proud moment for the Agriculture Production Cluster (APC) Programme as the story of Kankadahad's women mango farmers from Dhenkanal district finds a place in The New Indian Express. From local markets to international markets, their journey is a story worth celebrating.
@CMO_Odisha @SecyChief @IPR_Odisha @krushibibhag @Horticultureod1 @OLM_Antyoday @mission_shakti @districtadmndkl @NewIndianXpress @BRLF_India #SHRISTI @PRADAN_India
ପବିତ୍ର ଶାରଦୀୟ ଦୁର୍ଗାପୂଜା ଉପଲକ୍ଷେ କୃଷି ଉତ୍ପାଦନ କ୍ଲଷ୍ଟର ପ୍ରକଳ୍ପ ପକ୍ଷରୁ ସମସ୍ତଙ୍କୁ ହାର୍ଦ୍ଦିକ ଶୁଭେଚ୍ଛା। ଦୁର୍ଗତିନାଶିନୀ ମା’ ଦୁର୍ଗା ନାରୀଶକ୍ତିର ପ୍ରତୀକ ହୋଇ ସମସ୍ତଙ୍କ ଜୀବନରେ ଶକ୍ତି, ସାହସ ଓ ସମୃଦ୍ଧି ଭରିଦିଅନ୍ତୁ।
30,000 marigold seedlings and new opportunities for women farmers!
In Jamda Block of Mayurbhanj district, four women’s Producer Groups (PGs) have transplanted 30,000 marigold seedlings, marking the first step towards commercial flower farming in the area. Supported by the Directorate of Horticulture under the Agriculture Production Cluster (APC) Programme and facilitated by partner VIKASH, the initiative encourages women farmers to diversify their farming activities and earn additional income through marigold cultivation.
@CMO_Odisha @SecyChief @IPR_Odisha @krushibibhag @Horticultureod1 @OLM_Antyoday @mission_shakti @DM_Mayurbhanj @VikashIndia1 @PRADAN_India
କୃଷି ଉତ୍ପାଦନ କ୍ଲଷ୍ଟର (APC) ପ୍ରକଳ୍ପ ପକ୍ଷରୁ ବିଶ୍ୱ ଖାଦ୍ୟ ଦିବସର ଅନେକ ଅନେକ ଶୁଭେଚ୍ଛା ଓ ଅଭିନନ୍ଦନ। ଆସନ୍ତୁ, ଚାଷୀଙ୍କ ପରିଶ୍ରମ, କୃଷିର ସମୃଦ୍ଧି ଓ ପୁଷ୍ଟିକର ଖାଦ୍ୟର ମହତ୍ତ୍ୱକୁ ସମ୍ମାନ ଜଣାଇ ଏକ ସୁସ୍ଥ ଓ ସମୃଦ୍ଧ ଭବିଷ୍ୟତ ଗଠନରେ ସହଭାଗୀ ହେବା।
କୃଷି ଓ ଗ୍ରାମୀଣ ଜୀବିକାରେ ମହିଳା ଚାଷୀଙ୍କ ଅମୂଲ୍ୟ ଅବଦାନକୁ ସମ୍ମାନ ଜଣାଇ କୃଷି ଉତ୍ପାଦନ କ୍ଲଷ୍ଟର (APC) ପ୍ରକଳ୍ପ ପକ୍ଷରୁ ମହିଳା କିଷାନ ଦିବସର ଅନେକ ଶୁଭେଚ୍ଛା ଓ ଅଭିନନ୍ଦନ।
APC Program retweeted
Empowering Women Farmers - From Harvest to Market
Women farmers of Maa Binapani Producer Group in Laxmipur village, Reamal Block, Deogarh district, are cultivating brinjal across 18.4 acres under the Agriculture Production Cluster (APC) Programme, supported by the Directorate of Horticulture.
The group has successfully harvested and collectively marketed 426.5 quintals of brinjal, generating ₹11.65 lakh in revenue. By aggregating their produce and bringing it directly to market together, these women have eliminated intermediaries, vastly expanded their market reach, and secured sustainable financial independence for their families.
From a few chickens at home to a regular source of income, poultry rearing is opening up new possibilities for Rasmita Mallick of Dhekalmunda village, Kantamal Block, Boudh district.
With access to healthy chicks from a local Mother Chick Unit, along with vaccines, medicines and proper care, she now rears chickens four times a year and sells them to local vendors. Like Rasmita, other women in her Producer Group are also engaged in poultry rearing, earning approximately ₹50,000 annually. The income helps them meet household needs and support their families.
@CMO_Odisha @SecyChief @IPR_Odisha @krushibibhag @Horticultureod1 @OLM_Antyoday @mission_shakti
@dmboudh @BRLF_India @YCDAOdisha @PRADAN_India
APC Program retweeted
On 8th October 2026, the Director of Agriculture & Food Production, alongside the Collector & District Magistrate, Rayagada, and other officials, visited Gopikankubadi village in Kolnora Block under the Agriculture Production Cluster (APC) Programme to interact with women farmers engaged in marigold cultivation.
Empowering women farmers through commercial floriculture, a targeted initiative by the Rayagada District Administration is expanding marigold cultivation across APC operational areas. Through cluster-based farming, local women are scaling production, strengthening organized agriculture, and significantly boosting their household incomes.
Farmers of Jay Jagannath Producer Group, Kaptipada (Mayurbhanj), are growing quality saplings in their polyhouse nursery. Supported by the Directorate of Horticulture under the APC Programme and facilitated by Shakti Sikha Development Society, the group is nurturing 15 day old papaya and capsicum saplings and preparing knol khol seedlings, ensuring farmers get quality planting material on time.
@CMO_Odisha @SecyChief @IPR_Odisha @krushibibhag @Horticultureod1 @OLM_Antyoday @mission_shakti @DM_Mayurbhanj @saktisikha @PRADAN_India
APC Program retweeted
As part of the APC Programme, the Commissioner-cum-Secretary, DA&FE, alongside the Collector-cum-District Magistrate, Keonjhar, and senior officials, visited Banspal Block on 4th October 2026 to review rural livelihood initiatives. During the visit, the delegation engaged with members of the Bhumika Producer Group and Banspal Farmer Producer Company (FPC), inspected grafted brinjal and pumpkin crop clusters, and flagged off an inter-state pumpkin shipment to West Bengal.
The Commissioner-cum-Secretary emphasised the imperative for robust supporting infrastructure, modern technology adoption, and post-harvest interventions to enhance farmers’ incomes. He commended the remarkable expansion of the crop cluster from 35 to 691 acres and lauded the commercial growth of Banspal FPC as a shining model of grassroots farmer collectivism.
APC Program retweeted
କମିଶନର ତଥା ଶାସନ ସଚିବ @krushibibhag ଶ୍ରୀ ସଚିନ ରାମଚନ୍ଦ୍ର ଯାଦବ ଓ ଜିଲ୍ଲାପାଳ ଆଜି ବାଂଶପାଳ କୃଷି ଉତ୍ପାଦକ କମ୍ପାନୀର ଚଳିତ ଋତୁର କଖାରୁ ବିକ୍ରି ଶୁଭାରମ୍ଭ କରିଛନ୍ତି। ଆଜି ଏହି କମ୍ପାନୀ ୬୩ ଟନ କଖାରୁ ବିଭିନ୍ନ ବଜାରକୁ ପଠାଇଛି। ଏଥିରେ ଏସଏଚଜିର ମହିଳା କମ୍ପାନୀର କର୍ମକର୍ତ୍ତା ଓ ବିଭାଗୀୟ ଅଧିକାରୀ ଉପସ୍ଥିତ ଥିଲେ।
On 4 October 2026, Shri Sachin Ramchandra Jadhav, IAS, Commissioner-cum-Secretary, Department of Agriculture & Farmers’ Empowerment (DAFE), Government of Odisha, and Sri Vishal Singh, IAS, Collector & District Magistrate, Keonjhar, along with other officials, visited Banspal Block under the APC Programme.
The delegation interacted with members of the Bhumika Producer Group, Banspal FPC, and visited Grafted Brinjal and Pumpkin crop clusters. They also flagged off a shipment of pumpkin from the FPC to West Bengal.
The Commissioner-cum-Secretary emphasised creation of supporting infrastructure, technology adoption and post-harvest interventions to enhance farmers’ incomes. He appreciated the crop cluster’s growth from 35 to 691 acres and the growing business of the Banspal FPC, reflecting the progress of farmer collectives in the block.
@CMO_Odisha @SecyChief @IPR_Odisha @krushibibhag @Horticultureod1 @OLM_Antyoday @mission_shakti @Dist_Kendujhar @BRLF_India @PRADAN_India
