Human copywriter trying to outwrite AI and outsmart the algorithms. Agency Partner @poundandgrain. The Drink Cart on Substack. Hotel lover at @hotelsociety.

Toronto
Joined September 2008
Nothing is better than political concession speeches.
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Polls closed at 8. The Royal York already won.
Bar prices here at Bradford election night HQ at the Royal York.
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Paper straws worse for the environment than plastic ones, says study trib.al/TEphuYk
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Jackson Murphy retweeted
The photo on Sal Frelick's newest trading card... 🔥
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Every October 25 my timeline turns into a muddy field in northern France. Time for a St. Crispin’s Day 611th anniversary fitted hat drop? Just me?
🤖 Made with AI
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Nothing will ever be as 1987 as a moody Michelob ad set to Phil Collins.
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These go surprisingly well with a World Series end of night Grand Marnier. The ads: youtu.be/7gG8CDqGe6I?si=iGAP…
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Nothing says "Merry Christmas" like a gadget that lets you keep chain-smoking with the windows up.
🚬Ronco’s Portable Smokeless Ashtray (1981)
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This gorgeous Blue Nun ad is the visual equivalent of a fondue set. Electric factory.
Blue Nun Liebfraumilch. Insanely popular, partly due to relentless advertising. If you only had wine at Christmas it was probably this. It was marketed as the wine you could drink through all courses: prawn cocktail, duck à l'orange, Black Forest gateaux. It all goes with Blue Nun!
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Kalshi's new ad runs four minutes. Danny McBride wrote it. The director made the E*TRADE baby ads and was supposed to make a McBride movie a decade ago. They finally got their collab for a prediction market ad costarring Shane Gillis. Ad lesson: If you’re going to spend a bajillion on betting ads, make them over the top.
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Fans don't talk like this. Nobody in the 300s has ever turned to their buddy and said "passion never sleeps."
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Life goals.
A New Jersey-based fan named Rev Ciancio visited 77 different ballparks this season. At each one, he would get a hot dog with mustard, eat it after “Take Me Out to the Ballgame,” and grade it. Here are his top 10: 10. Joliet Slammers (National Association of Professional Baseball): A “rock solid” offering. 9. Lehigh Valley Iron Pigs (Triple-A PHI): “Exactly what a ballpark hot dog is supposed to taste like.” 8. Sussex County Miners (National Association of Professional Baseball): “They’re the only team that I’ve been to that has a ripper, where they’re actually deep-frying the hot dog.” 7. Albuquerque Isotopes (Triple-A COL): “It’s almost foul to highlight how good the hot dog was because there’s so much good there.” 6. Boston Red Sox: “This is one of the Major League stadiums where the lore of the hot dog holds true.” 5. Richmond Flying Squirrels (Double-A SF): “It was just a well-rounded hot dog. Like there was magic and you don’t know why.” 4. Brooklyn Cyclones (High-A NYM): “It’s part of their culture to have a good hot dog.” 3. Chicago Cubs: “I feel like Chicago teams have a right and a duty to produce good hot dogs.” 2. Chicago Dogs (American Association): The poppyseed bun was an “ingredient difference maker.” 1. Reading Fightin Phils (Double-A Phillies): “When you eat a hot dog at Reading, it’s as though every single hot dog was individually cooked. One person took one hot dog and made sure it was perfect.” Read about Ray here: atmlb.com/4sjmoGx
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In the early 80s, there was no beer in Halloween. Miller and Bud owned every holiday on the calendar. Coors Light was sold in 11 states. So a brand director who threw adult Halloween parties at his house took the one holiday nobody wanted. First he tried a cad of a werewolf. Then he hired Elvira. The rest is cardboard history. It gets weirder. 👇
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Nobody remembers the Queens of Halloween that came after her. 🍸Read the latest issue of the Drink Cart Newsletter: jacksonian.substack.com/p/th…
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Nothing says “I only fly economy” like spending $130 to tell people from behind.
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Jackson Murphy retweeted
It was a ruff day
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Who is letting him do these sad pressers every single day? In the West Wing, Leo spent a whole season fighting to let Bartlet be Bartlet. Eby’s comms team is fighting to never let Eby be Eby again.
In the final days of the election he called two years early, David Eby seems to be debating himself: "Why are we having an election? Why are we having an election? GOD EBY, LIKE, NO."
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