Manhattan, NY
Joined February 2019
- Tweets3.2K
- Following903
- Followers1.1K
- Likes14.6K
John Hutton retweeted
SpaceX is the only company building the infrastructure of the future across space, connectivity, and AI → spacexipo.com
John Hutton retweeted
The latest 𝕏 algorithm has been published to GitHub
github.com/xai-org/x-algorit…
John Hutton retweeted
one of the larger than life personalities in all of beverage - Lance has unmatched enthusiasm & passion
forbes.com/sites/douglasyu/2…
John Hutton retweeted
I wrote ~4,000 words on how we approached building Family, with 50+ visual examples. Enjoy!
benji.org/family-values
John Hutton retweeted
2024 Agency Predictions:
- Brands will continue to move from big agencies to boutique growth partners
- Brands want their partners to have multiple skill sets and consult
- Agencies must stay stay up to date on tech
- One dimensional agencies are dying and will continue to die
John Hutton retweeted
If you are a sub $3M brand you should probably be running your own ads.
The economics don't work to hire an agency.
Why?
Math...
John Hutton retweeted
The thing about agencies is no matter how well they keep up with changes to the platforms, they are always behind. They just don’t have access to the best new products, targeting, etc.
Even the best are a year behind. We all know the difference a year can make in marketing.
John Hutton retweeted
agencies are only good at posting the screenshots of the clients they haven't even onboarded yet.
