The Controller retweeted
Yes, because Xbox can turn their situation around overnight with a third party game that has strict exclusive marketing right ms with their competitor
I swear there are people out there whose hate for Xbox consumes them so much they don’t even realise what they’re saying lmao
So GTA 6 doesn't look to have moved the needle at all for Xbox, out of all of Microsoft's failures this has to be the worst.
If the biggest entertainment launch of all time can't move the needle for your hardware then it's game over, cause there is nothing else you can do at this point.
This is why a games company should never try to appease fanboys, they don't understand the business, they can't be objective and tend to look at everything through a tribal lens, they can't see the wood for the trees.
Ultimately, a business needs to make money and Xbox as a brand has tanked completely outside of the US & UK and even within them. Microsoft needs to go the third party route, yes it will piss off Xbox fanboys but the main purpose of a business is to make money not to appease gamers on social media who are terminally online, it is not reality.
Going third party will be the best thing for Microsoft and for devs at Microsoft, it will stop the bleeding.
It is still mind boggling to me that they pulled a relic IP like Gears Of War off PS5 to appease Xbox fans, that is extremely asinine.
Do sales still matter? Yes.
Is that that the only metric that matters? Big no.
How much do sales matter? That’s up to the people actually doing the math at Xbox. Not me. Not you.
The entire point of Game Pass is to give people access to games without having to purchase them individually. Revenue is revenue, whether it comes from direct sales or subscriptions.
Judging the success of a game that headlines its own publisher’s subscription service primarily by unit sales is fundamentally missing the bigger picture.
The Controller retweeted
$500M for Gears of War E-Day is almost certainly an operational cost, not the specific cost associated with Gears of War. That doesn't make it much better, but we should be specific what we're talking about.
As I explained over in my latest long form article, operational cost is what kills a studio.
lordsofgaming.net/2026/09/th…
At the end of the day, it really doesn't matter if the employee is working on a certain project or not. They are paid to be there.
Let's assume E-Day used a 6 year development cycle. The number of employees at The Coalition is unclear and I had a hard time nailing it down. Let's use 250 people.
250 x 15,000 = 3.75M per month
3.75M per month x 12 months = 45M per year.
45M per year x 6 years = $270M
If we use a $20,000 charge rate, the number is $360M.
Now, add in contracts with PCF and others.
You can see why people are saying E-Day cost $500M. What they capitalized to the project is probably a lot less than $500M, but in order to run the studio over the last 6-7 years (plus contracts), they spent a ton in compensation burn.
Western "AAA" development is exceedingly expensive, especially when the team is over 200 people.
Again
Again
100% this
Why are xbox gamers expected to buy the game again ... a game that they get on the subscription service they pay for?
Constant shitting on xbox gamers is embarrassing by a large contingent of the media ... these people probably have several devices that they can play on and haven't turned on an xbox in years
For a lot of people an xbox may be the only gaming device that they have ... buy yeah lets constantly shit on them.
The Controller retweeted
The sheer volume of people who expect Game Pass subscribers to also then buy the games at full price day one is fucking insane bro lmao
You can really tell who doesn’t use the platform and doesn’t give a fuck about it
The Controller retweeted
Jason Schreier costuma acertar, ele tem boas fontes. Mas também já errou, com as mesmas fontes.
Quando ele erra, ele dá uma puta volta pra não assumir ou simplesmente desconversa.
- Inclusive foi em uma dessas que conquistei meu block dele por aqui -
Sobre esse lance do Gears E-Day ter custado 500 milhões, eu não acredito. Até haver confirmação oficial, eu não acredito.
Já ventilaram na semana passada, inclusive, que esse era o valor total pro estúdio The Coalition em um determinado período para mantenimento.
Depois, chegaram num número de 800 milhões, não sei como kkkkk
Enfim, eu não acredito que tenha custado tudo isso.
E caso isso (por algum motivo) se confirme, só deixaria ainda mais claro que a indústria AAA ocidental caminha pro completo caos financeiro
💚 Xbox doit retrouver son identité !
On veut des exclusivités, une vraie ambition et des raisons d’être fiers de notre console.
L’avenir de Xbox doit se construire CHEZ XBOX, pas chez la concurrence !
Xbox doit redevenir une destination, pas seulement un éditeur. 🎮
#Xbox
The Controller retweeted
Nous Joueurs XBOX nous pourrons jouer a GTA 6 a partir du 18 novembre 12/13h merci l'accès anticipé gratuit 🫡
The Controller retweeted
My thoughts on my #GearsOfWar Marathon
DAY 6
Gears of War: E-Day (2026) XBOX SERIES X/S
It hurts to see how divisive this game is among the fans, especially when some big influencers seem determined to bury it and talk as much crap about it as they can.
Because this game is INSANE.
I can't even imagine what the devs feel.
They built this game from the ground up for this generation, creating the most beautiful game I've ever seen, giving us more of our favourite characters, bringing back the horror vibe, delivering incredible gameplay and sound design, introducing new ideas and mechanics, while still staying true to what made Gears legendary.
And after all that work, seeing people constantly shit on it is honestly sad.
But instead of focusing on that, I'll keep the positive energy, just like my good friend @OhHeyReeality
always does, and focus on the real fans.
I'm really happy I found so many OG Gears fans and got to hear your opinions on these games.
For me, this is GOTY.
2026 is the year I discovered Gears of War, and what a way to end this marathon.
With a bang.
The biggest bang of them all.
My new goal is to become somewhat decent at multiplayer, but damn, dude... you guys are absolute savages. I can't get a single kill.😅
I'll still do Judgment and then play Tactics because so many of you recommended that one.
My Aspho Fields book has arrived too, and I can't wait to devour it.
Then I'll replay some of the games on higher difficulties, because I finished all of them on Normal.
What a fucking journey.
#GearsOfWar | #GearsMarathon | #gearseday | #XBOX25
Replying to @PorkPoncho
So you expect xbox gamers to also buy the games that they get on gamepass? When they subscribe to gamepass to get those games?
Lol alright man ... muted lol 😆 🤣 😂
You are not getting criticism for getting free stuff
Your getting criticism for shitting on xbox gamers who used the subscription that they pay for ... with their hard earned money ... and taking shots at them.
You are one of the absolute worst voices in the games media. This is coming from someone who listened to gamertag radio for years. You have no opinions and just chase clicks by changing your tune with the way the wind blows.
Used to be an avid listener of you and parris but now switch off immediately when either of you are on any piece of content. You both played your part in trying to destroy the XBOX platform and then demonised xbox gamers whenever they voice their opinions.
Had you and @vicious696 muted for ages ... don't know how your posts started coming onto my feed but going to mute you again.
And the advice should not be to not listen to @XBOXTIMDOG ... the advice should be that no one should be wasting their time listening to you and Parris.
It's easy to criticize me, but most people won't put in the work. I've seen so many hateful comments about myself over the years. You can't let that stuff bother you. But saying I'm not allowed to have an opinion just because I get free things? That’s laughable.
You only see this kind of behavior online, though. 100% of the time, they'd never say it in-person.
The Controller retweeted
And this is why @StarfieldGame was such a success REGARDLESS of what the chuds would have you think, because the VAST majority of units prior to the PS5 launch were all through Game Pass. It was a beast there when it was exclusive. Still is :)
The entire point of Game Pass is to give people access to games without having to purchase them individually. Revenue is revenue, whether it comes from direct sales or subscriptions.
Judging the success of a game that headlines its own publisher’s subscription service primarily by unit sales is fundamentally missing the bigger picture.
100% this
The constant maybe of games going multiplatform will have a big impact
XBOX has hard work ahead getting rid of the 2 year stink that started in feb 24. Almost destroyed the brand. You don't build it back up in a few months.
@asha_shar @ballmatthew
While I am a bit surprised Gears of War: E-Day didn’t move a few consoles at least, 1 game in general isn’t enough to do that, especially when the perception is your games might still go elsewhere.
A regular cadence of exclusives where people know they will stay exclusive might.
Xbox needs that firm direction and language asap IF that’s how they are gonna go
The Controller retweeted
Replying to @oliver_drk
Not true, there are so many daily XBOX lies it'd be a full time job debunking it and even when he's debunked things in the past, people refuse to believe him. So, there's really no point. I'd just say we've had 0 leaked sales numbers for any Xbox games this gen.
The Controller retweeted
If Xbox is serious about rebuilding a console platform, TES 6 and the next Fallout should absolutely be exclusives.
And unlike Starfield, whose PS5 port was originally taken away mid-gen, users can go into the Project Helix console generation with eyes open
The Controller retweeted
A Guy who gets free Hardware and Games from Platforms, shouldn't preach on how others spend their hard earned money.
@godfree maybe ever thought of using your profile Blaming Platform to control their Budgets? no you won't cause when Pr statements stops freebies will stop.
100%
Calling out XBOX gamers to get cheap clicks from PlayStation fans.
Embarrassing from @godfree






























